Mir Mabroor A.

Mir Mabroor A. Email and Phone Number

Tech and Marketing Manager @ Green Cricket Inc.
Ontario, Canada
Mir Mabroor A.'s Location
Ontario, Canada, Canada
About Mir Mabroor A.

A user-centric marketing & project management professional with experience in several disciplines like visual language, content, community management & team development and lean & agile management. Moreover, a tech & business geek has exposure to product planning, usability design & business modelling. I led teams & worked in multi-dimensional environments in diverse industries. Passionate about making a dent with a solution-centric approach & translating complex ideas into simple shapes.

Mir Mabroor A.'s Current Company Details
Green Cricket Inc.

Green Cricket Inc.

View
Tech and Marketing Manager
Ontario, Canada
Website:
greencricket.ca
Employees:
5
Mir Mabroor A. Work Experience Details
  • Green Cricket Inc.
    Tech And Marketing Manager
    Green Cricket Inc.
    Ontario, Canada
  • Whoosh
    Project Success Executive
    Whoosh Apr 2021 - Present
    A holistic media buying, content & digital agency specialised in tech businesses & e-commerce. This role bridges the client & team side communication for the success of every client's project. ◉ Client on-boarding & communication.◉ Managing marketing projects of various D2C brands.◉ Establishing the scope of the projects & helps to refine objectives and set out the course of action required to meet goals.◉ Tracking, reviewing and regulating the progress and performance of a project. Identify any areas of the plan that need to change and make those changes.◉ Social Media | Media Buying | PPC | Content Creation & Management | | SEO | Branding | Email Marketing
  • Startup Hub
    Managing Director
    Startup Hub Nov 2015 - Present
    Islamabad, Pakistan
    A community of budding startups, entrepreneurs, professionals & government departments to facilitate the process for new startups from a grassroots level. Planning startup events, tech training, and networking gatherings.◉ As a founding member, I was involved in formulating all the activities of a community & strategies to reach out to potential stakeholders & masses.◉ From initiating to the closing of a project, I successfully managed dozens of events & did partnerships with several private/public organizations. ◉ Built a network of entrepreneurs, angel investors, VCs & startup incubators.
  • Version Two
    Marketing & Branding Manager
    Version Two Sep 2020 - Feb 2021
    A UK based digital agency specialized in providing services to vaping brands in B2B & B2C markets.◉ Developed marketing processes & work ethics for cross-functional teams to work collaboratively.◉ Worked on resource allocation, projects budgeting & task scheduling. ◉ Managed customer acquisition project & implemented new strategies that increased web traffic to 32 times.◉ Developed the new brand placement plan to build a unique voice & identity.◉ Initiated & executed the project of influencer marketing campaigns that upscaled engagement to 102% & increased social followers to 579%.◉ Performed due diligence to assess all the strengths & weaknesses of projects and report to higher management.
  • Collaq
    Product Manager
    Collaq Mar 2018 - Mar 2020
    A simple tool to manage Teams, Projects and Processes. Collaq empowers both in-house and remote teamwork, one complete tool to manage a full project life cycle.Studied project management frameworks & a range of tools available to dig out the functionality requirements.◉ Define project scope & develop other required documents.◉ Develop WBS & KPIs and creation of sprints.◉ Created web copies of corporate website.◉ Created product & corporate website wireframes.◉ Worked on content for email & app notifications.
  • Gk Hair
    Marketing Manager / Strategist
    Gk Hair Jul 2018 - Feb 2020
    Islamabad
    Led a marketing department & managed multiple projects for a US-based beauty brand that spreads in 75+ countries.◉ Initiated, planned, executed, monitored & closed multiple projects that includes the launching of new product lines, an education platform & the world's first digital contest for hair artists.◉ Structured the marketing department by developing SOPs, defining processes & resource planning.◉ Managed the content production funnel to systematically curate & produce the flow of content for different mediums.◉ Managed the project to strategies the website structure & landing pages as per marketing funnels with the tech team.◉ Able to generate 30M+ impressions through Media buying, paid PR, Influencer marketing & other media collaborations.◉ Developed a strong visual presence on social media & improved content quality helped us to generate 19% of total website sales from social & upscaled the engagement rate to 482% in a span of 9 months.◉ Managed project budgeting, tasks calendar, communication with all the stakeholders & change management. ◉ Implemented best practices to ensure proper communication with our target audience & partners and established various marketing programs for capturing b2b & b2c leads.
  • Austin Macauley Publishers
    Digital Media Consultant
    Austin Macauley Publishers Jun 2018 - Aug 2018
    A UK-based Independent Publishers having routes in the UK, Dubai, Australia & South Africa.I'm associated here to enhance the social media program of company & tailored content for clients. Collaborated with creative teams to create graphical & video content to promote the author's book to highlight company accomplishments & product launches.
  • Pm Secretariat
    Research & Operations Associate
    Pm Secretariat Jun 2017 - May 2018
    Federal Capial &Ajk, Pakistan
    Assisting in conducting various surveys & working on data modelling & analysis for better understanding to take possible actions.Associated with Youth Program & performing a key role in structuring communication channels.
  • Fiverr
    Sales & Marketing Specialist (Freelance)
    Fiverr Oct 2013 - Feb 2018
    Throughout my freelance career, I was fortunate to work with companies from various industries including real estate, furniture & decor, publishers, clothing & more. I mostly help those companies in the following domains:◉ Social Media Marketing: Planning, creating strategies & building social media calendars & designing posts.◉ Lead Generation: Creating sales funnels, lead magnets & design lead pages, popups & more.◉ Email Marketing: Collecting leads into CRMs & integrating with email marketing platforms to outreach potential customers, completely automated solutions with the help of automated systems available in the market. ◉ Marketing Automation: Integrating code & systems with customers existing platforms to automatically fetch potential customer data & perform suitable actions automatically.
  • Startup Weekend
    Community Leader
    Startup Weekend Feb 2016 - Dec 2016
    Pakistan
    Startup Weekend is a specialised event for new startups by Techstars, a global startup & entrepreneurs community that is spreading in more than 150 countries. It's 54 hours of fast and furious prototype development through exploring potential markets, business modelling, prototyping, and pitching. It’s an unparalleled opportunity to build lasting relationships with co-founders; mentors, and investors.Under the hood of Startup Hub & as a community leader, I built potential relations/collaborations and overlook all the operations from planning, logistics, marketing, accounts, fundraising &, etc. Closed working with international team & local volunteers, we execute various sessions in different educational institutes like COMSATS, Bahria, Air, etc.
  • Boost My Startup
    Associate Project Manager
    Boost My Startup Dec 2014 - Dec 2015
    Islamabad
    A new age service-based software company that worked with early-stage funded startups.◉ Assisting the senior project manager in managing projects.◉ Practically learned different project management techniques & experienced their practicality in the product development life cycle. ◉ Established project scope & task scheduling by using different PM tools.◉ Communication with teams on project deliverables & KPIs.◉ Helping teams in providing all required resources. ◉ Track the performance of projects & reporting.
  • Excalibur Sol
    Design
    Excalibur Sol Jun 2013 - Aug 2013
    Islamabad
    Learn how to transform creative thinking into design by understanding design thinking process & implementing with the help of various tools.

Mir Mabroor A. Skills

Team Leadership Photoshop Product Planning Start Ups Illustrator Digital Marketing Marketing Strategy Content Marketing Social Media Marketing Advertising User Experience Search Engine Optimization E Commerce Data Analysis Pay Per Click Event Management Product Marketing Social Media Email Marketing Brand Marketing Sales Funnels Influencer Marketing Remarketing Marketing Analytics Data Analytics Retention Strategies Online Marketing Analysis Services Marketing Project Management Product Development Human Computer Interaction User Experience Design Software Documentation Branding And Identity Incubation Mysql Tourism Management

Mir Mabroor A. Education Details

Frequently Asked Questions about Mir Mabroor A.

What company does Mir Mabroor A. work for?

Mir Mabroor A. works for Green Cricket Inc.

What is Mir Mabroor A.'s role at the current company?

Mir Mabroor A.'s current role is Tech and Marketing Manager.

What schools did Mir Mabroor A. attend?

Mir Mabroor A. attended Comsats University, Nusrat Jehan Inter College.

What are some of Mir Mabroor A.'s interests?

Mir Mabroor A. has interest in Social Services, Badminton, Economic Empowerment, Traveling, Human Rights, Trekking, Education, Cricket, Science And Technology, Sports.

What skills is Mir Mabroor A. known for?

Mir Mabroor A. has skills like Team Leadership, Photoshop, Product Planning, Start Ups, Illustrator, Digital Marketing, Marketing Strategy, Content Marketing, Social Media Marketing, Advertising, User Experience, Search Engine Optimization.

Who are Mir Mabroor A.'s colleagues?

Mir Mabroor A.'s colleagues are Hilary Wilson.

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