An entrepreneur since the age of 23. Co-founder of acclaimed design studio, Kashida. Kashida creates luxurious home décor and corporate gifts in beautiful Arabic calligraphy that adds a contemporary touch to Middle Eastern design. Our homegrown label transcends traditional manifestations of the beautiful letterforms by bringing them to life through bespoke, functional designs.Kashida offers bespoke design solutions for corporations, government agencies and SMEs. Our gifting department has added value to hundreds of brands by designing tailored corporate gifts that people hold on to for years. Our studio has collaborated with local Emirati and Arab artists and calligraphers to create unique designs that add a local touch to corporate gifting. These gifts celebrate the culture of the UAE and the Middle East as a whole, while also supporting homegrown talent.