Marketing Coordinator
Current- Develop and manage a comprehensive plan for corporate events, including timelines, budgets, and resources.- Identify, negotiate, and manage relationships with vendors, including catering, audio-visual, decor, and entertainment providers.- Ensure the smooth execution of the event on the day, managing the event flow, troubleshooting issues, and coordinating with staff and vendors.- Create and implement comprehensive paid social media strategies for LinkedIn to drive brand awareness, engagement, and conversions.- Allocate and manage the advertising budget for LinkedIn campaigns to maximize ROI.- Use tools like Google Analytics, Hike SEO Tool, or similar to monitor and analyze the performance of digital marketing campaigns.- Plan, execute, and optimize digital marketing campaigns across various channels such as SEO, PPC, social media, email marketing, and content marketing.- Maintain relationships with industry leaders through cross-promotion and collaboration.- Creates and distributes positive branding messages for the company’s products and services using graphics, logos, and other promotional products.- Supports department leadership in establishing and evaluating marketing activities.- Design, order, and maintain an inventory of promotional items, event supplies, and employee merchandise.- Maintains the same responsibilities as the Marketing Assistant in addition to the essential functions specified.