Misbah Q. Email & Phone Number

Dubai, Ae

United Arab Emirates

As Director of Technology at MomYom LLC, UAE, I lead the charge in driving e-commerce growth and operational excellence. I spearheaded the platform's improvement, resulting in a smoother user experience and increased sales. My strategic partnership secured PatPat's official distribution rights in Pakistan, expanding our regional footprint. Furthermore, I implemented innovative tech-driven marketing strategies to boost brand awareness and customer engagement. Leveraging technology, I also optimized logistics and supply chain operations for efficient order fulfillment. Finally, I prioritize cybersecurity by implementing robust measures to safeguard customer data and ensure a secure online environment.

Karāchi, Sindh, Pakistan

Product Development and InnovationAs the Head of Technology, I spearhead the development and launch of groundbreaking products that disrupt the market and have established our company as a leading player in the industry. Among my notable achievements is the creation and management of the world's biggest B2B trade marketplace, eWorldTrade.com, connecting thousands of suppliers and buyers globally. Cybersecurity products, mobile solutions and countless eCommerce brands. Leveraging cutting-edge technologies and market insights, I drive product innovation and optimized user experiences across various platforms.Financial Solutions and AnalyticsIn addition to product development, I have a strong focus on financial solutions and analytics, playing a crucial role in driving profitability and sustainable growth. By streamlining operational processes, implementing robust financial systems, and leveraging data-driven insights, I have successfully enhanced financial performance, optimized resource allocation, and maximized ROI for the company.Brand Management and LeadershipAs an SVP, I understand the importance of building and maintaining a strong brand presence. I have led cross-functional teams in executing effective brand strategies, ensuring brand consistency across all touchpoints, and driving brand recognition in the market. By aligning business objectives with technology initiatives, I have fostered a culture of innovation and collaboration, inspiring teams to achieve excellence and deliver exceptional results.

Pakistan

Together with a lean team, developed an on-demand, Tailoring App (Android / iOS), associated systems from ground-up and developed a state-of-the-art, robust, cloud-based ERP with complete technical, operational and financial visibility/reporting.

Karachi, Pakistan

Worked as a Lead Programmer for a Logistics & Agency Services based company. Single-handedly designed and developed a logistics consolidator web app named as ‘Shipzy’ at i2t. The project was also a part of Karandaz Cohort 1 by Bill Gates and Melinda foundation and was nominated in the top final 16 out of 75 competing startups.Whereas on the agency-front, I have developed eCommerce stores on various platforms including Shopify, OpenCart, Magento and several customized projects.Certified by USAID for Blockchain Development.

Karachi, Pakistan.

In my time with 24HOURS.PK / WOOWBRANDS.COM, I've gathered on-hands experience of agile software development and have delivered numerous projects with implications in various aspects of eCommerce including payment gateways, logistics, workflows etc.- Lead the product development sector.- Lead overall project management and ensure timely delivery of all technology solutions.- Practice and encourage agile software development.- Lead & Trainer Trainees, Team Members, Developers.- Stay updated on industry technical trends, to ensure the organization outpaces competition, conduct secondary research to ensure the company’s innovation edge.- Set up, running Agile/Scrum stand-ups and sprint planning.- Manage tasking using JIRA, and delegating work based on priority and project demands.- Create framework driven architecture with MVC and other patterns.- Define, create and develop technology service roadmap, features and functionality.- Execute automated software Quality Assurance (QA).- Organize & chair client meetings.- Create, implement and monitor project management timelines.- Execute continuous deployment & integration using Version Control (GIT).- Lead the technical development and the server administration domain.- Website Analysis, Designing and Architecture.- Timelines for large microservices, and creating manageable tasks.- Developed large microservices for Logistics, Sales Desk, Email Marketing, Product Workflow, Shortlink etc.- Deliver a world class, economy building web and mobile experience.- Database clustering and load balancing.- Server Administration: Configuration, Deployment, Security and Cloud/Data Management.- Speed optimization on back-end and front-end as per Google page speed insights.- Code optimization on backend and front-end.

Karachi, Pakistan.

Following graduation I joined Tagsoft, as an Intern. With the passage of time, I not only improved my skill-set but also rose to the designation of Senior Developer/Team Lead.- Project lead & trainer for Internees, Developers etc.- Create framework driven architecture with MVC and other patterns.- Develop multiple CMS, Workflow, eCommerce websites and web applications.- User Interaction and User Experience Design.- Expertise of Bootstrap without using own CSS, pixel to perfect PSD to HTML.- Responsible for HTML5/CSS3/LESS.- Design mobile websites and responsive web designs.- Develop animations on websites using jQuery/CSS3/HTML5 Canvas.- Complete numerous Parralax web sites using Jquery, Ajax & JSON.- Organize & chair team/client meetings.- Create, implement and monitor project management timelines.- Server Administration: Configuration, Deployment, Security and Cloud/Data Management.- Execute continuous deployment & integration using Version Control (GIT).

Worked as Senior Web Developer at Quintessence Ltd On Real Estate Web Applications using Core JavaScript for High Resolutions.

Bachelor Of Commerce (B.Com.), Commerce

Associate'S Degree, Electrical And Electronics Engineering, B

DAE (DIPLOMA ASSOCIATE ENGINEERING) 2011 - 2014

Matriculation, Electrical And Electronics Engineering, A

Computer Science