Misha Patel Email & Phone Number

My background includes experience in finance, operations, digital marketing and technology:Venture Capital/Private Equity: Fund management, fund raising, portfolio structuring and direct investing. Early to late stage companies in technology, finance, digital media, consumer, automotive, retail and business services. Fund of fund investing and allocation.Investment Banking: Mergers and acquisitions (M&A), private placements, valuation and financial statements modeling, industry research, fund raising services and preparation work.Operational Management: Financial and operational analysis, marketing and sales process development, fund raising/investor relations, pricing strategy, competitive intelligence, product development, innovation and synergy planning, business development and partnerships, start-up advisory services, turn-arounds.Digital Marketing: Data analytics and modeling, SEM, SEO, native advertising, video/YouTube. Managing digital marketing spend by campaign/channel against Lifetime Value. Google, Bing, YouTube, native ads, digital sponsored endorsements.Mobile and Location-based Technologies: Mobile application design and development (including iPhone), local search, content and infrastructure licensing and partnerships

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  Business Development Manager

  Apptrait Solutions

  Jun 2018 - Present

  As a Digital Marketing Specialist at AppTrait Solutions, I play a pivotal role in driving the company's growth and success in the competitive digital landscape. Leveraging my expertise in digital marketing strategies and techniques, I focus on expanding our client base, increasing brand visibility, and maximizing revenue opportunities.Key Responsibilities and Achievements:Business Development: Spearhead business development efforts by identifying and pursuing new client opportunities in alignment with company objectives. Successfully cultivate and nurture relationships with clients to understand their needs and deliver tailored digital solutions.Client Relationship Management: Build and maintain strong, long-lasting client relationships by serving as a trusted advisor and strategic partner. Continuously engage with clients to assess satisfaction levels, address concerns, and identify opportunities for upselling additional services.Digital Strategy Development: Develop and implement comprehensive digital marketing strategies to achieve client goals and objectives. Collaborate with cross-functional teams to execute campaigns across various digital channels, including SEO, SEM, social media, email marketing, and content marketing.Performance Analysis and Optimization: Utilize data-driven insights and analytics tools to monitor campaign performance, track key metrics, and identify areas for optimization. Continuously refine strategies and tactics to enhance performance, drive results, and maximize ROI for clients.Team Collaboration: Collaborate closely with internal teams, including creative, technical, and project management teams, to ensure seamless execution of digital initiatives and projects. Foster a culture of collaboration, innovation, and excellence to deliver high-quality solutions that exceed client expectations.

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  Gujarat University

  Distinction