Misia Tramp Email and Phone Number
Data whisperer| Innovator | Linguist | Researcher | Entrepreneur | Storyteller | Keynote Speaker at
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Metia
Greater Seattle Area
Misia Tramp's Location
Seattle, Washington, United States, United States
Misia Tramp's Contact Details
Misia Tramp work email
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Misia Tramp personal email
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Misia Tramp phone numbers
About Misia Tramp
25 year veteran of using data to drive strategy and innovation across different contexts. Successful entrepreneur, team builder and inventor of metrics. I am a firm believer that you get the behavior you measure, and love helping organizations to become data driven as a tool to drive success. Specialties:. Customer experience strategy and design. Innovation and new product development. Quantitative research design and analysis. Qualitative design, moderation and analysis. Traditional and virtual ethnography. Board-level facilitation. Conference presentations. Thought leadership. Change management.
Misia Tramp Work Experience Details
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MetiaGreater Seattle Area -
Vp Strategy & InsightsMetia Oct 2015 - PresentLondon, Gb25 year veteran of using data to drive strategy and innovation across different contexts. Successful entrepreneur, team builder and inventor of metrics. I am a firm believer that you get the behavior you measure, and love helping organizations to become data driven as a tool to drive success. Specialties:. Customer experience strategy and design. Innovation and new product development. Quantitative research design and analysis. Qualitative design, moderation and analysis. Traditional and virtual ethnography. Board-level facilitation. Conference presentations. Thought leadership. Change management.
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AdvisorBlab, Predictive Social Intelligence Jul 2014 - Sep 2017Seattle, Wa, UsSupporting on roadmap and strategy to ensure offering relevance to the Insight market -
Evp Insights & Innovation PracticeTahzoo Oct 2013 - Oct 2015Washington, District Of Columbia, UsTahzoo is a leading customer engagement agency that empowers Global 1000 enterprises to create and deliver customer experiences that are engaging, relevant and persuasive across all digital channels and devices.As the Head of the Insights & Innovation Practice, I am enabling our clients to ensure that decisions are data driven and ensure that actions drive the desired customer and commercial outcomes. We use a full mix of methods; as we believe that where insight is required to solve a business problem data agnosticism is critical. We can support a full range of observational as well as traditional methods, both qualitative and quantitative.Driving action and innovation is core to how we approach a challenge....we aim to ensure that no dust collects on any deliverable we produce! -
Vp, Insights & Innovation; Global ConsultingSdl Plc Mar 2013 - Oct 2013Maidenhead, Berkshire, GbLead a team to help drive:1) The integration of the 'Customer Commitment Framework' into other Lines of Business. This includes understanding how to use social data to drive campaign management, content strategy and localization strategy2) The evolution of SDL's corporate strategy from Global Information Management (GIM) to Customer Experience Management (CXM). Ownership of the insight strategy to inform future direction and execution, as well as the ongoing corporate scorecard3) Internal and External evangelism of the Customer Commitment Framework as well as the SDL message to press, analysts, partners and other industry influencers4) A program of insight using research communities to help drive thought leadership for SDL as well as ensuring SDL's recommendations are data driven5) Own the sales, delivery and nurturing of SDL's top tier accounts as well as bringing in new business6) A member of the Leadership Team to help drive ongoing strategy and execution7) Lead inventor on the following patents:a) Product Cycle Analysis Using Social Media Datab) Systems and Methods of Using Social Data in Campaign Management and One-to-One Database Marketingc) Collection, Identification, and Interrelation of Customer Experiences from Social Datad) Multimetric Analysis of Social Data using Customer Commitment Framework Scorese) Systems And Methods For Determining Customer Brand Commitment Using Social Media Dataf) New Sharing and Recommendation Tracking Methodg) Systems and Methods for Processing Social Data to Determine Customer Segmentation and Experiencesh) Customer Relevance Scores and Methods of Usei) Product Cycle Analysis Using Social Media Dataj) Generating and Displaying Customer Commitment Framework Datak) Brand Commitment Scorel) Systems and Methods For Determining Customer Brand Commitment Using Social Media Data -
Vp, Cxma (Customer Experience Measurement & Analytics); Social IntelligenceSdl Plc Jul 2012 - Mar 2013Maidenhead, Berkshire, GbLeadership role within the Social Intelligence Line of Business to drive:1) The validation of the Customer Commitment Framework and all associated metrics. This included owning innovation, design, build, marketing, sales and execution. This group effectively acted as a 'business within a business' to incubate and create a proposition around an entirely new data and insight proposition using social data at the core2) Revenue. Owned a significant target as part of validating the new proposition. This meant all nurturing, sales and delivery of projects through a combination of technology and consulting3) Productization of the Customer Commitment Framework. The movement from the measurement framework being a pure labor based model through to automation and subsequently a set of requirements for Engineering was a key part of the team's responsibilities4) External advocacy: this included press, analysts, partners and other industry influencers
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Vp, Innovation; Social IntelligenceSdl Plc Jan 2012 - Jul 2012Maidenhead, Berkshire, GbLed a team to help support the introduction of innovation as a 'way of doing business' rather than a 'series of projects'.Combined my history of insights, innovation and using social data to help generate multiple potential offerings to generate unique IP for the business. During this role, the 'Customer Commitment Framework' principle was finalized as a way for businesses to understand their customer ecosystem holistically in a predictive and real time fashion.A core part of the innovation principle was to monetize innovation to ensure any new offerings were validated as they were being invented.Responsible for leading a team, the role also involved significant cross company collaboration to ensure that offerings could be integrated across the software stack.
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Vp, InnovationAlterian Jan 2011 - Jan 2012Led a team to create new offerings through extending traditional research offerings as well as development of net new insights products.Responsible for integrating social media data into new offerings to explore the potential role of this important data set in driving new insights to drive decision-making.In addition to creating service offerings, the team was responsible for driving recommendations that will ultimately led to the productization of offerings into the Alterian Social Media Platform.Created 4 Patents Pending for new offerings.
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Senior Director, Strategy & InsightsAlterian Sep 2010 - Jan 2011Intrepid was acquired by Alterian, a global software provider of customer engagement solutions, and my work continued there. Intrepid was a global social media analytics and market research consultancy that supports business transformation through a deep, multi-channel understanding of people, markets and technology. Using a powerful combination of market research expertise and social media analytics, Intrepid helped clients identify new markets, develop new products and services, and create meaningful brand and customer experiences.
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Managing DirectorIntrepid Consultants Jul 1998 - Sep 2010London, Greater London, GbIntrepid, based in London and Seattle; was an evidence-based insight and innovation agency acquired by Alterian. We used qualitative, quantitative and ethnographic research techniques together with analytics to deliver highly commercial outputs in B2B and B2C markets.Clients included:American Express, Citi Group, Dell, Dixons Stores, Dunkin’ Donuts, GE, Harper Collins, JWT, Leo Burnett, Microsoft, MSN, News International, Nintendo, O2, RBS, Somerfield, Tesco Personal Finance, T-Mobile, Wunderman -
ConsultantMicrosoft 2002 - 2005Redmond, Washington, Us -
Senior Account ManagerBem May 1996 - Jul 1998
Misia Tramp Skills
Strategy
Market Research
Analytics
Marketing Strategy
Customer Insight
Social Media
Strategic Partnerships
Segmentation
Product Development
Customer Experience
Start Ups
Management
Brand Loyalty
Marketing
Leadership
Competitive Analysis
Customer Engagement
Quantitative Research
Data Analysis
Digital Strategy
Integrated Marketing
Crm
Analysis
Digital Marketing
Customer Relationship Management
Innovation
Team Leadership
Project Management
Database Marketing
Thought Leadership
Marketing Research
Social Media Marketing
Consumer Insights
Qualitative Research
Customer Loyalty
Customer Experience Design
Customer Experience Transformation
Customer Experience Analysis
Statistical Modeling
Statistical Data Analysis
Multivariate Statistics
Social Media Measurement
Innovation Consulting
Competitive Intelligence
Web Analytics
Change Management
Customer Experience Management
Social Media Strategist
Customer Segmentation Strategy
Public Speaking
Misia Tramp Education Details
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University Of BristolEngineering Maths
Frequently Asked Questions about Misia Tramp
What company does Misia Tramp work for?
Misia Tramp works for Metia
What is Misia Tramp's role at the current company?
Misia Tramp's current role is Data whisperer| Innovator | Linguist | Researcher | Entrepreneur | Storyteller | Keynote Speaker.
What is Misia Tramp's email address?
Misia Tramp's email address is mi****@****pid.com
What is Misia Tramp's direct phone number?
Misia Tramp's direct phone number is +120681*****
What schools did Misia Tramp attend?
Misia Tramp attended University Of Bristol.
What are some of Misia Tramp's interests?
Misia Tramp has interest in Xbox 360, Frequent Flyer Miles And Programs, Microsoft Office, Internet Explorer, Lean Startups, Technology Companies, Microsoft, Microsoft Outlook, Microsoft Windows, Operating Systems.
What skills is Misia Tramp known for?
Misia Tramp has skills like Strategy, Market Research, Analytics, Marketing Strategy, Customer Insight, Social Media, Strategic Partnerships, Segmentation, Product Development, Customer Experience, Start Ups, Management.
Who are Misia Tramp's colleagues?
Misia Tramp's colleagues are Rachel Imper, Benedikt Humm, Charlotte Crivelli, Anna Krol, Ana Lopez, Kara Clark, Budi Mahendra Permana.
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