• Train clients on proprietary software (Stradegy, Evaliant, MagAdvisor and MarketAdvisor) both in person and web-based • Offer direct client relationship management through consistent and proactive communication with over 60 clients across 10+ markets• Act as primary contact for web-based application questions software navigation, data discrepancy resolution, methodology explanations and data analytical assistance • Has a thorough understanding of all client (advertisers, advertising agencies, media clients) needs and works to develop new and improved solutions• Work closely with sales to demonstrate products and deliver presentations to prospective clients that total over $5 Million in annual billings• Maintain a comprehensive knowledge of the Advertising industry including interactive and emerging media

• Maintain budget control and ensure execution of media plans by authorizing approved media schedules as well as monitoring buys and schedules• Study demographic data and consumer profiles to identify desired target markets for print, broadcast or other advertising using the latest media research tools (Nielsen, MRI, Scarborough Research, Claritas Prizm & Kantar (TNS/CMR) Stradegy & Evaliant)• Work with media representatives to evaluate optimum use of budgeted funds to achieve marketing and sales objectives of the client• Deliver position papers on key client issues and/or client opportunities

• Assisted with tracking media expenditures to ensure client budget compliance• Negotiated and maintained ad space with newspapers and magazines nationwide• Collected, evaluated and summarized data for competitive reports• Trained new assistants on company procedures and research software• Updated and maintained client media activity on flowcharts

• Supported account executives in placement and maintenance of $15 million annual billing in markets such as Houston, Atlanta and more than ten other major markets across the country• Responsible for direct communication between stations and agencies to maintain contracts and negotiate additional new business• Created one sheets and sales presentations to maximize the sale of sports and specials• Experienced in utilizing media technology to assist in negotiating quarterly and annual buys