Mitch Blum

Mitch Blum Email and Phone Number

Brand & Creative Strategy @ Arnold Worldwide
boston, massachusetts, united states
Mitch Blum's Location
Boston, Massachusetts, United States, United States
About Mitch Blum

As a brand and creative strategist, my expertise is three-fold: to help brands define and position themselves in the marketplace; to develop creative strategies and briefs that connect with audiences and inspire award-winning campaigns; and to build teams and teach people the secret behind effective communications and insights-led marketing strategy.My approach is highly-collaborative in nature, using dynamic workshops and hand-on research techniques to unearth insights, amplify voices and build consensus, helping brands to solve business challenges and achieve their marketing and communications goals.

Mitch Blum's Current Company Details
Arnold Worldwide

Arnold Worldwide

View
Brand & Creative Strategy
boston, massachusetts, united states
Website:
arn.com
Employees:
351
Mitch Blum Work Experience Details
  • Arnold Worldwide
    Director Brand Strategy
    Arnold Worldwide Jan 2021 - Present
  • Dynamic Branding
    Founder, Brand & Creative Strategist
    Dynamic Branding Sep 2018 - Present
    Greater Boston Area
    Dynamic Branding is a strategic consultancy that focuses on brand and creative strategy.As digital disruption continues to affect the relationship between consumers and brands, one thing remains clear: people love brands that truly enhance their lives. What's changed is how we build and activate brands in a world of endless content and competition.Dynamic Branding works with brands, agencies and production companies to help them elevate their strategic thinking and win in the… Show more Dynamic Branding is a strategic consultancy that focuses on brand and creative strategy.As digital disruption continues to affect the relationship between consumers and brands, one thing remains clear: people love brands that truly enhance their lives. What's changed is how we build and activate brands in a world of endless content and competition.Dynamic Branding works with brands, agencies and production companies to help them elevate their strategic thinking and win in the marketplace. Clients include Deloitte’s Green Dot Agency, Element Productions, Strategic Spaces, and many others. Show less
  • Mitch Blum'S Voice-Overs
    Voice Actor
    Mitch Blum'S Voice-Overs Jan 2000 - Present
    Greater Boston Area
    I am an experienced voice-over actor, featured on hundreds of spots and videos for clients like The Boston Globe, Uno’s Chicago Grill, The New England Aquarium, Comcast and more.
  • Genuine
    Svp, Strategy & Planning
    Genuine Sep 2017 - Mar 2019
    Greater Boston Area
    At Genuine I repositioned the agency, forging a modern strategic approach that fused brand strategy with experience design and integrated campaign work with digital development. I drove strategy for key clients including MassMutual and Wex and led successful pitches for Hood and Latham & Watkins.
  • Digitas
    Svp/Creative Strategy
    Digitas Jan 2013 - Aug 2017
    Greater Boston Area
    At Digitas, I managed the Creative Strategy (Account Planning) Group in Boston & Detroit and pioneered the use of behavioral design techniques to drive creative campaigns, brand content, e-commerce and digital experiences for clients including Bank of America, Boston Properties, Dunkin’ Donuts, Goodyear, Buick, and Puma.
  • Marketing Drive
    Svp/Director Of Strategy & Planning
    Marketing Drive 2002 - Apr 2012
    Greater Boston Area
    At Marketing Drive I developed all aspects of the agency’s positioning and process, strategically led all new business pitches, and drove successful campaigns for Absolut, Gillette, Duracell, Exxon-Mobile, Welch’s, Pernod-Richard and many more.
  • Arnold Worldwide
    Vp/Management Supervisor
    Arnold Worldwide 1999 - 2002
    Greater Boston Area
    At Arnold I managed the successful growth of several key clients, including the launch of the Verizon brand and the introduction of their long distance and internet products. I helped to transform Silk Soymilk from a regional player into the category leader.
  • Mullen
    Account Supervisor
    Mullen 1998 - 1999
    Greater Boston Area
    At Mullen I managed the Monster.com account and worked on the national launch of their brand during the 1999 Super Bowl. Our campaign, “When I Grow Up”, was awarded a Gold Effie for marketing effectiveness and a Silver Cannes Lion for creative excellence, and is now considered one of the greatest campaigns in advertising history.

Mitch Blum Skills

Integrated Marketing Advertising Marketing Strategy Digital Marketing Marketing Digital Media Creative Direction Entertainment Copywriting Writing New Media Radio Radio Broadcasting

Mitch Blum Education Details

Frequently Asked Questions about Mitch Blum

What company does Mitch Blum work for?

Mitch Blum works for Arnold Worldwide

What is Mitch Blum's role at the current company?

Mitch Blum's current role is Brand & Creative Strategy.

What is Mitch Blum's email address?

Mitch Blum's email address is mi****@****lbi.com

What is Mitch Blum's direct phone number?

Mitch Blum's direct phone number is +121261*****

What schools did Mitch Blum attend?

Mitch Blum attended University At Albany.

What skills is Mitch Blum known for?

Mitch Blum has skills like Integrated Marketing, Advertising, Marketing Strategy, Digital Marketing, Marketing, Digital Media, Creative Direction, Entertainment, Copywriting, Writing, New Media, Radio.

Who are Mitch Blum's colleagues?

Mitch Blum's colleagues are Jr Meeks, Brittany Applegate, Yannick Parent, Michael Sullivan, Karen Bedard, Nora Morrissey, Brittania Bladd.

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