Mitchell C. Email & Phone Number

Murfreesboro, Tennessee, United States

Southeast, Usa

Manage sales and customer service of Barrett firearms, ammunition and related accessories for US commercial customers including distributors and dealers for the Southeast USA.

Managed multiple complex projects across many areas of Remington Outdoor Company’s family of (13) brands. I have experience taking projects through all areas of project management from initiating project with key stakeholders, planning, execution, monitoring and controlling, and closing. I have had great success balancing the needs of multiple stakeholders while managing projects to a successful close under strict budgetary constraints and timelines.Brand Manager Modern Sporting Rifles – Developed marketing and promotional plans, new product introductions, packaging, point of sale materials, and catalog development for DPMS and Bushmaster brand firearms. Monitored compliance and analyzed business results to make recommendations for future plans.Managed (34) Trade Shows annually for the Remington Outdoor Company’s family of brands. Including show space negotiations and show property coordination with our exhibit company of record and our sales force. Shows included distributor shows, SHOT Show, NRA Annual Meeting, and conservation and cause marketing groups such as SCI and RMEF.Responsible for strategic development, compliance and agency coordination to launch the first mobile marketing exhibit program in the 200 year history of the Remington Arms brand. Worked closely with KAM’s and Sales reps to develop effective metric based sell-in and sell-through programs and promotions ti increase share of shelf and sales.Managed all ROC shooting sports sponsorships and endorsements. Managed the day-to-day operations for shotgun, service rifle and 3 Gun teams. Competed on Bushmaster 3-gun team on a national level at 3-gun events across the country.Responsible for contract negotiations and program development of Remington / Mossy Oak Camo Pro-staff. Developed training and communication processes to coordinate 25 Mossy Oak Camo regional managers and their field staff of over 1000 Pro-staff national members to support sales initiatives.

Oversee and manage the daily operations of the dealership. Responsible for maximizing return on investment, profit and loss, planning, development, and implementation of marketing plans for both short-term and long-term growth. Have direct responsibility for managing and controlling company assets, as well as managing and developing employees for future growth.

My career began at RJRT as an assistant manager in the Consumer Event Marketing area. During my last position held at RJRT I managed RJ Reynolds' NASCAR sponsorship program. I worked in concert with the Winston brand business unit to fully leverage our sponsorship through retail, at-track consumer promotions, branding opportunites, and commuity involvement.

Managed at-event sampling promotions for such clients as Coors Brewing Company and R.J. Reynolds Tobacco Company.