Mitch Lusas Email & Phone Number

Los Angeles, Ca, Us

Working with numerous Hollywoods studios and startups like Disney, Marvel, Vudu, and Sony to build & improve teams; design, define, and develop products; and create launch strategies. Contracted as product strategist, and fractional CTO/CPO achieving the following:• Built and directed four development and design teams with cumulative MAU reach of 3M+.• Defined strategic vision & oversaw design of product that won Apple's 2017 App of the Year.• Built brand strategy and company culture with basis on quarterly OKR's for numerous startups.• Pivoted companies towards agile-based operational methodologies, improving team morale, throughput, and cross-functional alignment.• Developed market analysis, business models, strategic plans, and spec documentation for startups in the SVOD, SaaS, Augmented Reality, Blockchain, Social Network, and Social E-Commerce spaces.

Building a comprehensive platform that enhances the comic convention experience for fans while providing powerful tools for organizers to create successful events.

Los Angeles, Ca, Us

Fostering career growth and discovery for Film, TV, & Comic writers in the entertainment industry.• Led new branding and product initiatives, driving 70% - 100% growth across different brand product KPIs.• Coached management and improved operational processes for increased focus and streamlined deliverables resulting in 2x - 3x growth in critical company KPIs, with decreased operational effort.• Developed and led product strategies resulting in over 50% increase in registrations and over 300% increase in engagement.• Oversaw creation and execution of development team resulting in industry-leading 350+ writers getting signed and staffed per year.• Led definition of new team culture, aligning teams to hit company-wide goals.

Los Gatos, Ca, Us

Lead a team of Creative Service Specialists and Designers who manage global partnerships in the acquisition and design of user-facing artwork assets. Collaborating with internal and external groups to identify and optimize the workflow throughout the Digital Supply Chain from Content Acquisitions to Client-side Delivery.• Increased team effectiveness and efficiency by over 40% through strategic planning and product guidance on internal tools• Developed a metrics-driven strategy, and guided report creation, providing basis for clearer team milestones, goals, and strategies• Managed and improved hiring process resulting in over 70% growth of full-time staff on the team• Directed and provided guidance on team projects including Predictive Metrics, Netflix Preferred Creative Agency, Innovative Merch Media, Interactive Style Guide, and Training.

Los Angeles, Ca, Us

Drove Production of Apps, Games, & Transmedia Experiences from Product Research, Conceptualization, RFP & Partner Selection, Prototyping, Development, and Production all the way to Marketing/Distribution Strategies. Throughout the process, interfacing with Filmmaker Teams, Paramount Executives, Brand Management, Marketing, Social, PR, and Design/Tech Teams.• Development Director for the Paranormal Activity Web Series• Architected the Global App CMS, simplifying development & reducing long-term costs• Creative Director & Producer on Apps with 300k+ MAU including Star Trek App and Dictator: Wadiyan Games• Created strategy consolidating Mobile & Desktop Theatrical Website Creation reducing costs and overhead• Managed complex projects with small teams and large budgets with constrained timelines and multiple stakeholders

Los Angeles, Ca, Us

Lead Teams in design of App Trailers, Product Design & Workflows, Web Site Design, Marketing Materials, and in Data Entry of Paramount’s FilmDNA initiative.• Architect and Lead Programmer for Digital Entertainment’s App Metadata CMS• Facilitated development of new processes for increased efficiency and detailed reporting.• Conceptualized and Produced Paramount Enhanced Movies, a precursor to XBOX SmartGlass Movies• Creative Director and Product Manager on Paramount's DTO/VOD Solution: ParamountMovies.com & Paramount’s Facebook Movies

Los Angeles, Ca, Us

Began with data entry before advancing to graphic design, video demos, project spec development, project management, and product development.• Lead Editor and Motion Graphics Artist for Demo Reels and App Trailers• Created Mobile Content Management Processes resulting in over 50% reduction of time to completion

Contractor for Universal Studios, MTV, FOX, and OWN productions plus numerous independent projects as a 1st AD, Editor, Colorist, Cinematographer, and Director.• Directed 10+ short films, music videos, and commercials with budgets of $1k-$15k• Executive Producer for Just for Starters web series, leading a writers room, and producing 3 web-based pilots

Produced Commercials, Instructional Videos, and Narrative content. Directed teams in Brand Creation, Holistic Marketing Campaigns, and Website Development, while developing multi-state business relationships.• Produced campaigns with small teams (1-3), small budgets ($5k - $60k), and quick turnarounds• Branded a NewCo, created the Website Storefront, and delivered a holistic Physical/Online marketing campaign in six weeks