- New Product Development, Product Modifications, Product Strategy-Tracking Competition, evaluating product offerings, design thinking, requirement analysis, IT communications, UAT, IRDAI filing - Channel Distribution and TTT- Sales and product support, new product training - Product Marketing : product brochures & one pagers, product launches, web and app content, product sales stories, cohorts notifications, mail content - Team building and leadership

Credit life business- insurance attachment to Asset portfolio of leading Housing Finance Companies and NBFCs.All India Sales strategy planning for channel development - identifying outliers and improving branch performance through manpower planning and training. Managing end to end process from pricing to payouts. Tracking Competition, benchmarking products and processes. Doing Strategic Product positioning to improve insurance attachment. Collaborating with cross functional teams for partner requirements and process set up.Monitoring issuance and claim process for the partners thought dedicated team.

Credit life business -Managing key accounts of micro finance and housing finance companies of India for insurance attachment to their assets portfolio.Providing product and process solution on insurance attachment, issuance, pricing, manpower planning, payout

Direct Marketing DM channel- leading team of sales managers at cluster head branch.Hiring and training of front line sales.Team management and lead management - lead conversion.Managing sales pipeline and ensuring target and bonus achievement of sales team.

Managing and sourcing new big brand clients from Mumbai, Pune , Ahmedabad, and Bangalore region for digital strategy and lead generation on IndiaMART. Working with in-house developers and digital team for portfolio development and lead generation for clients on IndiaMART website.Requirement analysis and solution offering for ROI improvement of companies. Cross selling banner ads, campaigns, SEO, SEM/PPC, E-mail marketing to companies and marketing agencies in various sectors such as Finance and Banking,Retail, food, Pharma, Automobile, and Manufacturing Sole Point of contact for more than 70 domestic companies having turnover of more than 1 BillionAchievement:Won Pillar of Success Award at IndiaMART Intermesh (Achieved the highest revenue in Q2 of FY’18 Designed marketing plan for a well-known player in the irrigation industry. Gave return of Rs 2.8 Cr against Rs 8 lakh investment in the first quarter. Campaign involved lead generation, SEO, Key word mapping, Mail Campaign and supply management. Cost as a percentage of return came to less than 3%)

Handling SME portfolio of cluster head branch in Chennai port area Servicing SME clients for forex rates, business banking needs, investment products and working capital

New Market Entry - Market Mapping & Gap Analysis of Indian Canine Market (Apr‟15-Jun‟15)Analysed potential of Indian pet care market by visiting major tier 1 / tier 2 cities in 40 days and presented innovative recommendations for new product launch in canine, feline, livestock segments.Identified sales and promotional activities done by competitors, mainly at retailers,wholesalers, and pet clinics for products in hair, skin, and stomach care segments of canine market. Interviewed prominent doctors and pet clinic owners for feedback on premium products on survey listPlanned targeted promotional strategy for new products to be launched