Practicing Chief Marketing Officer, marketing agency CEO & Founder. Have a great and successful experience in retail and production marketing for more than 15 years. Also have a management experience for more than 10 years. I welcome the idea of a customer-oriented business and respect healthy competition. I strive to make business and the people around me better. I believe that the right set of resources and tools always gives a positive result.I have a branding, design, website development and presentation making skills. I'm very good at strategy and marketing research. I'm also a good analyst with entry level of coding. I have a great and successful experience in loyalty management, project management, customer relationship management and marketing management with small and big teams (from 1 to 20 persons).I'm ready to any offer relevant to my skills and welcome any client who needs my marketing services.
Mayday Creative & Marketing
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Chief Executive OfficerMayday Creative & Marketing Jan 2020 - PresentAlmaty, KazakhstanKey Performance Indicators: Profit, Revenue.Responsibilities: Strategy, Operation Managment, Team Leading (3 persons), Business Intelligence, Finance Managment, Product Managment, Government Relationship Managment, Vendor Managment, Customer Relationship Managment, Digital Marketing, Website Development, AdvertisingAchievements:Over 30 Completed ProjectsIncreasing CLTV by 50% in 2022
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Chief Marketing OfficerNovoaltasky Meat Processing Plant Jul 2021 - PresentBarnaul, Altai Krai, RussiaKey Performance Indicators: Profit, Revenue, Market Share, Return of Marketing Investments.Responsibilities: Marketing Strategy, Branding, Competitive Advantages Development, Team Leading (3 persons), Vendor Management, Top Management Negotiations, Customer Relationship Management, Marketing Research, Brand Development, Advertising, Project Management, Event Management, Loyalty ManagementAchievements:NMPP Brand Development 2021NMPP Website Development 2021 RIKI Brand Development 2021Doctor Kolbaskin Brand Development 2021
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Chief Executive OfficerLan Gusto Restaurant Oct 2017 - Jan 2020Barnaul, Altai Krai, RussiaKey Performance Indicators: Profit, Revenue, Number of Guests.Responsibilities: Strategy, Operation Management, Team Leading (18 persons), Business Intelligence, Finance Management, Product Management, Government Relationship Management, Vendor Management.Achievements:Restaurant brand, name, marketing kit developmentRestaurant engineering design developmentOpening of the Year 2018 Award by 2GisLow Stuff Turnover Rate 0,54,5 Stars Review on Google, Yandex, 2Gis platforms.
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Chief Marketing OfficerTonar Holding Jul 2017 - Sep 2017Barnaul, Altai Krai, RussiaKey Performance Indicators: Profit, Revenue, Market Share, Return of Marketing Investments.Responsibilities: Marketing Strategy, Finance Management, Competitive Advantages Development, Team Leading (10 persons), Vendor Management, Marketing Research, Brand Development, Advertising, Event ManagementAchievements:New Marketing Strategy 2017. Costs -42%.Hunting & Fishing Exhibition Participation 2017BuyBrand Exhibition Participation 2017
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Chief Marketing OfficerNovex Nov 2012 - Aug 2017Barnaul, Altai Krai, RussiaKey Performance Indicators: Profit, Revenue, Number of Transactions, Return of Marketing Investments, Investments Attraction.Responsibilities: Marketing Strategy, Finance Management, Competitive Advantages Development, Team Leading (20 persons), Vendor Management, Top Management Negotiations, Customer Relationship Management, Marketing Research, Brand Development, Advertising, Project Management, Event Management, Loyalty ManagementAchievements:Novex Rebranding 2015. Like-for-Like Revenue +11%, Customer Satisfying Index +43%Novex Brand Development 2017. Triple Concept: Novex Beauty, Novex Maxi, Novex EverydayLoyalty Program Development & Implementation 2012. Operational Costs -1,5%, Loyalty Program Member Revenue +62%SAP CRM + Loyalty Integration. Loyalty Program Penetration +41%, Loyalty Program Share +20%Assessing Territory Math Model Development & Implementation 2013. Forecast Accuracy +23%Media Planning 2012-2017. Customer Acquisition Costs -29%Event Management Experience from $200 to $100 000
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Head Of Marketing DepartmentNovex Jul 2012 - Oct 2012Barnaul, Altai Krai, Russia
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Marketing ManagerNovex Mar 2011 - Jun 2012Barnaul, Altai Krai, Russia
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Brand ManagerPersona (Barnaul Mayonnaise Factory) Aug 2009 - Feb 2011Barnaul, Altai Krai, RussiaKey Performance Indicators: Brand Market Share, Brand Revenue, Brand Loyalty, Brand Knowledge IndicatorResponsibilities: Branding, Product Development, Price Managment, Organoleptic Indicators Management, Product Line Managment, Packaging Managment, Cost ManagmentAchievements:Persona Rebranding 2009. Local Market Share +3%Price Managment Prazdnichny Brand. Brand Revenue +13%
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Account ManagerAgronord Siberia Dec 2007 - Jul 2009Barnaul, Altai Krai, Russia
Andrei Luzin Education Details
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International Management College LinkMarketing/Marketing Management, General -
Project Management
Frequently Asked Questions about Andrei Luzin
What company does Andrei Luzin work for?
Andrei Luzin works for Mayday Creative & Marketing
What is Andrei Luzin's role at the current company?
Andrei Luzin's current role is Experienced Marketing Leader | CEO at Mayday Creative & Marketing | CMO at Novoaltasky Meat Processing Plant.
What schools did Andrei Luzin attend?
Andrei Luzin attended International Management College Link, Altai State Technical University.
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