At Lashlette, our three core elements are, healthy glowing skin, beautiful lashes, and perfected brows. We understand that beauty goes beyond the surface. It has the power to uplift and transform, both physically and emotionally. We take pride in setting a new standard in the lash and skin care industry, ensuring that each visit to Lashlette is an uplifting, safe and mindful experience.

Conceived and launched Sundriven, Athleisure Wear brand that achieved profitability within the first year and shifted paradigm for skin cancer prevention by providing fashionable and natural ways to protect skin.Developed and tested proprietary plant-based fabrics that meet UPF 50+ AATCC protection guidelines, and have scientifically advanced temperature/ moisture regulating properties that keep the the skin cool in warm weatherOperating sustainable U.S.-based manufacturing overseeing 56+ sewers, 12 contractors to ensure high-quality standards, timely delivery and fulfillment of eco-friendly products for retailersSecured 48+ retailers including The Shopping Channel, Waldorf Astoria, Ritz Carlton, Biltmore, Fairmont and Pharmaca in key markets such as the U.S., Australia, South Africa, China, UK and CanadaManages day-to-day analytics, financials, marketing, sales strategy and brand positioning while acting as public face of company in high-profile media appearancesPromotes social and environmental responsibility through charitable donations, skin cancer education, and environmental sustainability

Oversaw all departments including, finance, legal, HR, R&D, sales and marketing. Worked with Orthopedic Surgeons and NY Giants Trainer to develop several design patents for FDA alignment products servicing the medical device industry. Facilitated and restructured global licensing agreement for 6 countries resulting in millions of revenue.

Functioning as an interim COO, responsible for instituting systems that provide effective internal management for a smooth global transition. Directly responsible for managing and providing strategic leadership that supports the organization’s vision and goals. Overseeing operations including, marketing/sales, finance, IT, & HR while participating as GM in close support of the CEO.Spearhead the Marketing Department​, communication, and implementation of effective growth strategies and processes. Collaborating with the management team to develop and implement plans for the operational infrastructure of systems, processes, and personnel designed to accommodate the rapid growth objectives.Analyzes data trends, accurately assessing the functional responsibilities and competitive strengths/vulnerabilities, to identify opportunities for new value creation.​ ​Built and provided leadership for departmental structure, operating standards, and practices that are responsive and adaptive at capturing new and existing market opportunities & evolving business needs.Built HR department, developed policy & procedure including a culture of passionate people who take disciplined action and who are willing to go to extreme lengths to fulfill their responsibilities. Able to attract, develop, and retain talented individuals; create a learning environment that ensures staff realizing their highest potential — allowing the organization as a whole to meet future challenges. Intuitive ability to see all forces, events, entities, and people that are affecting (or being affected by) the situation at hand, and establish a course of action to reduce constraints. Ability to marshal the internal/external resources and people necessary to make an opportunity a reality.Responsible for driving the company forward to achieve and surpass sales, profitability, cash flow, and objectives. Providing timely, accurate and complete reports on the operating condition of the company