Marie-Josée (Mj) L.

Marie-Josée (Mj) L. Email and Phone Number

Growth Strategist @ Air Canada
montréal, quebec, canada
Marie-Josée (Mj) L.'s Location
Montreal, Quebec, Canada, Canada
About Marie-Josée (Mj) L.

As an expert in digital transformation, business development, sales and marketing, I advocate innovation and the use of technology and artificial intelligence to help companies develop to their full potential. I successfully helped Quebec-based companies expand their activities internationally and assisted foreign companies to establish themselves in Canada. I analyze, plan, develop, and implement strategic initiatives that drive major changes and expansion for these companies. I have an entrepreneur’s soul, always seeking out innovative solutions to challenge the status quo and processes while exploring new opportunities for growth. I’m a committed professional dedicated to revving my company’s productivity engines - through an unrelenting focus on satisfying #1: our customers. This is what makes me bound out of bed in the morning, eager to see what new challenges await!

Marie-Josée (Mj) L.'s Current Company Details
Air Canada

Air Canada

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Growth Strategist
montréal, quebec, canada
Website:
aircanada.com
Employees:
14961
Marie-Josée (Mj) L. Work Experience Details
  • Air Canada
    Senior Manager, Solutions And Processes
    Air Canada Apr 2023 - Present
    Montréal, Québec, Canada
    Digital transformation Customer Experience MappingCustomer JourneysBusiness Process ArchitectureSolution DesignProcess optimization User Adoption and CommunicationTeam Leadership
  • Air Canada
    Manager, Sales Programs & Systems
    Air Canada Dec 2021 - Apr 2023
    Montréal, Québec, Canada
    Digital transformation Salesforce product leaderProcesses optimization & automation
  • Air Canada
    Manager Analytics And Strategies, Air Canada For Business
    Air Canada Oct 2016 - Sep 2020
    Saint-Laurent, Quebec, Canada
    Loyalty Program analytics, marketing and global sales strategies for SME- Design an engaging Loyalty Program- Find business development opportunities and partnerships- B2B sales and marketing initiatives for customer engagement- Implement lead generation strategies- Digital transformation- Conduct competitive analysis, and market studies- Implement a business intelligence solution (Power BI) for greater visibility and more insightful decision making- Creation of a reporting/dashboard portal for program members- Lead artificial intelligence projects
  • Egencia
    Sr. District Sales Manager
    Egencia Jan 2016 - Sep 2016
    Montreal, Canada Area
    - Commercial Presentation- Customer Success- Sales Strategy- Business Development
  • Flight Centre Travel Group, The Americas
    Assistant National Sales Director, Fcm Travel
    Flight Centre Travel Group, The Americas Oct 2014 - Jan 2016
    Montreal, Canada Area
    - Develop and implement a lead generation and sales strategy nationwide- Consult, sell, provide client care and spearhead business partner relationship development- Prepare and deliver RFP responses and presentations to C-Level- Help implement technologies and service solutions with the service team
  • Flight Centre Travel Group, The Americas
    Quebec Sales Leader, Corporate Traveller
    Flight Centre Travel Group, The Americas Apr 2013 - Sep 2014
    Montreal, Canada Area
    - Participate in the strategic planning of the first “Flight Centre Travel Group” branch in Quebec (and 1st French office worldwide)- Analyze market, benchmark competition, set goals and B2B business opportunities- Adapt marketing and sales material for the Quebec market- Define and implement a lead generation and sales strategy
  • Bone Structure
    Director, Business Development
    Bone Structure May 2012 - Apr 2013
    2812, Rue Joseph- A. Bombardier, Laval Qc H7P 6E2
    Strategically plan company’s expansion outside QuebecDevelop dealer and architectural network outside QuebecProject Management – Developers, builders, architects and clientsNurture relationships with the government and professional associations*Achievements: Directed company’s expansion plan and successfully implemented it
  • Bone Structure
    Director Of Marketing
    Bone Structure May 2011 - May 2012
    Laval, Quebec
    Develop and execute the annual marketing planSelect, implement and maintain a new CRM toolTrain employees in best sales practices* Achievements: Development and implementation of sales processes and successfully completed the selection and implementation of a new CRM (Salesforce).
  • Ibm
    Sales Development Rep In United States And Canada, Software
    Ibm Jun 2009 - Jun 2010
    Identify new B2B opportunities in Canada and United StatesFollow up on leads until the conclusion of the sales cycle* Achievement : Designed new sales collaterals for representatives
  • Ibm
    Team Leader & Business Analyst
    Ibm Sep 2006 - Jun 2009
    Supervise a team of twelve SMB B2B representatives in MontrealAnalyze business results and served as liaison between sales and management* Achievement : Created a process for evaluating customer satisfaction in Canada.
  • Ibm
    Account Manager, Smb
    Ibm 2004 - Sep 2006
    Achieved B2B sales targets and provided double digit revenue growthAchievements: Signed new accounts for over a million dollars.
  • Ibm
    Communications Leader America & Marketing Specialist Canada, Plm
    Ibm 2000 - 2004
    Organize IBM America’s events, met tight deadlines & respected budgetsManage advertising, communications & sponsorship projects* Achievement: Developed communication plan for PLM business partners
  • Ibm
    Information Specialist For The Vice-President Québec
    Ibm 1997 - 2000
  • Collège Inter-Dec (Groupe Collège Lasalle)
    Marketing & Communications Manager And Beauty Program Director
    Collège Inter-Dec (Groupe Collège Lasalle) 1994 - 1997
    Coordinate marketing initiatives and public relationsHire teachers, Manage programs and procurements* Achievement: Established a computer graphics department

Marie-Josée (Mj) L. Skills

Leadership Solution Selling Vente Internationale Sales Process Strategic Partnerships Salesforce.com B2b Gestion De Projet Agile Account Management Sales Office 365 Market Planning Microsoft Powerpoint Customer Satisfaction Business Development Negotiation Advertising Lead Generation Crm Integration Strategy Gestion De Produit Sales Management Gestion Du Cycle De Vente Business Planning Microsoft Office Gestion De Projet Sales And Marketing Program Management Marketing Microsoft Excel New Business Development Livraison De Produit Cartographie Du Parcours Client Analyse Des Affaires Business Strategy Management Product Launch Communication Dentreprise Marketing Strategy Communication Interne Crm Microsoft Power Bi Anglais

Frequently Asked Questions about Marie-Josée (Mj) L.

What company does Marie-Josée (Mj) L. work for?

Marie-Josée (Mj) L. works for Air Canada

What is Marie-Josée (Mj) L.'s role at the current company?

Marie-Josée (Mj) L.'s current role is Growth Strategist.

What skills is Marie-Josée (Mj) L. known for?

Marie-Josée (Mj) L. has skills like Leadership, Solution Selling, Vente Internationale, Sales Process, Strategic Partnerships, Salesforce.com, B2b, Gestion De Projet Agile, Account Management, Sales, Office 365, Market Planning.

Who are Marie-Josée (Mj) L.'s colleagues?

Marie-Josée (Mj) L.'s colleagues are Yusleidy Davila, Henock Haile, Marie Ishmael, Mandy Dulay, Francois Giguère, Randolf Titco, Eric Painter.

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