Martín Jones Email and Phone Number

Association of Data Driven and Digital Argentina Training programs and relevant information for the referents digital industry companies of Argentina, also founder of Argentina Data Driven and Digital Marketing Association, also founder AMA, Argentina Mobile Association, DACA Digital Analytics Council Argentina and Entrepreneurs Advice organization Argentina

Latín América Data Driven and Digital Marketing Association and Echo Latam

Map local consumer decision journey for categories and Brands – with Consumer Intelligence teams.Design an editorial calendar of engaging digital contentTailor the Global Digital and Media strategies to the local characteristics for the BrandEstablish and maintain relationships with key stakeholders inside the Company (marketing, communication, sales), digital ecosystem and media partnersMonitor digital performance and consumer engagementMaintain understanding of the latest digital opportunity and trends in consumer interaction and inspire the teams with those possibilitiesOwned platforms excellence (tagging, SEO…)Growth hacking approachBuild Audience leveraging all Digital marketing methods (content marketing, social, events amplification…)Leverage Earned media through influencer’s strategiesOversee a strategic approach to the use of social media and provide relevant content for them; in order to support digital marketing campaigns and the wider aims of the Brand Oversee the implementation of CRM strategy and data management, (for Selective Divisions)expand the e-commerce by defining local strategies for e-retailing, e-boutiques, e-tailing and supporting new business model pilotsEnsure appropriate commercial targets are set for DtoC ecommerce activity and ensure its tracking sharing responsibility with the commercial team, (for Selective Divisions)Support E-Commerce by providing adapted content and ensuring best asset managementBuild a strong partnership with Digital Technology to improve servicesDigital skills, SEO, SEM, Performance Marketing, Social Media, Programmatic, content, email marketing, Growth hacking, Mobile marketing, Analytics, and digital technologies

Development new opportunities in telecommunications ISP and mobile and Internet Business (Argentina & Chile), market analytics and benchmark. Responsible for all digital platforms

Start Up execution and Digital Marketing Plan definition, and P&L control

Responsible for all digital business implementation, focus on community and Technology resources. Responsible to introduce online media to the most value media and agencies. Development clients to the new digital environment, follow-up campaigns and analytics.

Planning annual marketing strategy. Design and implementation promotional and advertising programs. Data base Analysis and campaigns results. Agency follow up . Development and execution of promotional activities for pre opening stores. Developing marketing opportunities at the point of sale, cross marketing, coobranding. Competitive analysis and brand positioning