Melodie Wakefield Email & Phone Number

Cambridge, Ontario, Canada

Work in partnership with clients from concept creation to final layout and production on various projects including digital graphics, front-end web design, advertisements, brochures, large format display pieces and packaging. Successfully manage multiple projects with competing deadlines while ensuring consistency and quality. Collaboratively work with team members to create the best experience for clients.

Waterloo, On

Responsible for the design/layout of all print publications and books, collateral, posters and advertisements. Created a consistent, branded message across all published research and ensured CIGI’s branding standards were used on all CIGI outputs. Created digital materials including e-newsletter layouts and social media content. Met strict deadlines while maintaining quality. Managed all aspects of printing including negotiating with vendors.

University Of Waterloo

Managed the recruitment of participants for clinical research studies. Created and executed digital marketing campaigns to promote the centre to the general public as well to eye care professionals worldwide.

Ayr, On

Managed the workload and responsibilities of a small creative firm while also overseeing the production of both print and digital creative collateral for a major national pizza chain.

Waterloo, Ontario

Worked with multiple proposal writers to create and design winning proposal bids to new and existing clients. Created visually appealing marketing collateral, including flyers, advertisements and posters while ensuring all communications and media adhered to strict international branding guidelines.

Guelph, Ontario

Created innovative marketing tools to effectively present products in competitive environment. Managed web site content/design. Managed all aspects of printing and distribution of marketing collateral.

Toronto, Ontario

Designed eye catching in-store posters and POP marketing tools for new fashion merchandise. Developed branding for new merchandise lines and designed marketing/PR materials for new store openings. Coordinated photoshoots.

Toronto, Ontario

Created internal/external corporate publications to aid communications between head office and retail pharmacies.

Graphics Communications Management

Electronic Desktop Composition And Publishing

Advanced Dreamweaver