Matthias Kassner Email & Phone Number

Oberhaching

Leading the product management team responsible for new product definition and the product marketing activities for the existing portfolio.

Munich Area, Germany

Responsible for definition and marketing of future battery-less wireless products based on EnOcean energy harvesting technology. Key new product developments included both the first ZigBee and the first BLE energy harvesting switches worldwide where I was responsible for product definition, technical alignment with key lead customers, program management and product collaterals.

Freising, Germany

Responsible for the EMEA broad market launch of the OMAP4 device familyDefined the initial go to market strategy, targeted end equipments and the support organizationEstablished a comprehensive third party ecosystem around OMAP4 covering the entire project lifecycle (HW, SW, System Integration, ODM, OEM)Acted as project manager for key OEM projectsPresented OMAP technology at key industrial and customer eventsStrongly increased the customer design-in base and diversified the business towards new end equipments. Achieved outstanding revenue and profitability growth and an excellent market response to the OMAP4 platform.

Stockholm, Sweden

Responsible for presentations, workshops, tech days and other technical business development activities to broaden the customer base and generate new business in Finland and Sweden.Identified new focus end equipments such as digital power, wearable computing, connected sensors and smart signage, developed the necessary collateral material and engaged lead partners.Established close cooperation with distributors and eco-system partners, defined technical focus areas and joint events / seminars to attract new business.Achieved significant revenue gains strongly and consistently outperforming both the Finnish and the Swedish processor market.Acquired key strategic partners ensuring long term business success.

Stockholm, Sweden

Responsible for HW architecture definition, support and technical training for TI's most important wireless OEM in EMEA.Built strong customer loyalty and ensured timely execution of key projects resulting in outstanding contributions to TI revenue.Presented new platform concepts to key decision makers to ensure suitable platform definition according to customer needs.Customer interface for technical enquiries during the concept / evaluation phase transforming business opportunities into key design-ins.Responsible for technical support of Nokia, Motorola and Sony Ericsson EMEA projects representing a combined revenue of more than 1B$.Worldwide responsible for Nokia debug tools support and future debug product definition. Initiated a joint Nokia / TI debug workgroup and coordinated the technical discussions leading to the incorporation of new debug technology features into Nokia and TI platforms.Responsible for EMEA technical training for Nokia, Motorola, Sony Ericsson and selected ecosystem partners. Created a comprehensive curriculum of 8 multi-day workshops and trained more than 750 engineers.

Developed DSP SW frameworks for wireless applications, researched and implemented optimization techniques for multimedia codecs and developed low-level SW trainings for key OEM customers.

Simulation and verification of new DCDC converter topologies for implementing distributed power supplies (NASA sponsored research project)

- Development of automated test systems to extract application specific parameters in power supplies and batteries- Feasibility study of using electro-rhelogicial actuators in micro mechanical systems

Design and implementation of a DSP-based motor control system for brush-less DC motors without position encoders

Design and implementation of a DSP-based ultrasonic doppler sonar for arctic research buoys. This system reused the existing ice thickness measurement capabilities of the buoy to also determine the ice drift speed.

Implementation of a CAN control SW framework for industrial temperature regulation

Diplom Ingenieur, Elektrotechnik / Nachrichtentechnik, Diplomingenieur (Equivalent To Master Of Science) In Electrical Engineering

Specialization in wireless communication systems and high frequency electronics

Education record