Michael Kayode Email & Phone Number

Brentwood

• I’m responsible for planning, designing, segmenting through CRM and executing innovative and engaging multi-channel B2B marketing campaigns for LV= Broker in a fast-paced work environment, my main responsibilities is to:
• Determine strategy, requirements, message and targeted audience with skill and efficiency.
• Implement online and offline marketing activity, which can include; internal and external communications, product campaigns, content marketing, seasonal campaigns and sponsored sporting event campaigns such as the.
• Analyse and investigate our marketing activities to provide continuous improvement, optimise campaigns, update distribution lists, create monthly reports and create presentationsSkills gained:
• Ability to work under pressure and meet KPI’s from working to tight deadlines and achieving engagement rates such as averaging 26% open rates on my emails
• Attention to detail from reviewing marketing content before it is published

London, United Kingdom

• I promoted and executed a one day music takeover event across Brixton where I was involved in:
• Fundraising, social media strategies and promotional strategiesProactively monitoring sales, margins and expenses, and identifying negative differences within the budget, taking appropriate and timely action
• Managing the online Facebook and Twitter account, stakeholders and executing a guerrilla marketing campaign to go alongside the online ads
• Helping to raise £4,000 for the Oxjam project. Skills gained:
• Communication and negotiation skills through building and maintaining positive relationships when briefing volunteers about meetings and persuading locals to attend the event.
• Problem solving skills: when dealing with various conflicting issues with limited resources.

London, United Kingdom

• I consulted part-time for a start-up social media company named Famberry as an intern where I am involved in:
• Market research on current customers and non-users
• Campaign delivery through strategising the delivery of campaigns across acquisition and supporter development
• Working with the on-line team to ensure content is regularly updated and digital elements are considered in all campaigns.
• Increased signup rates by 10%Skills gained:
• Proactive approach gained through being given the freedom to use my initiative and share my ideas

Brixton

• I promoted and executed a one day music takeover event across Brixton where I was involved in:
• Fundraising, social media strategies and promotional strategiesProactively monitoring sales, margins and expenses, and identifying negative differences within the budget, taking appropriate and timely action
• Managing the online Facebook and Twitter account, stakeholders and executing a guerrilla marketing campaign to go alongside the online ads
• Helping to raise part of the £4,700 total for the Oxjam project. Skills gained:
• Communication and negotiation skills through building and maintaining positive relationships when briefing volunteers about meetings and persuading locals to attend the event.
• Problem solving skills: when dealing with various conflicting issues with limited resources.

Bath, United Kingdom

• I helped to organise a one day music takeover event across Bath where I was involved in:
• Proactively monitoring sales, margins and expenses, and identifying negative differences within the budget, taking appropriate and timely action
• Managing stakeholders and executing a guerrilla marketing campaign to go alongside the online ads by posting flyers in popular student locations, making announcements at the end of lectures and focusing more of the.
• Helping to raise part of the £ 4,515.03 total for the Oxjam project. Skills gained:
• Communication and negotiation skills when briefing volunteers about meetings and persuading students to attend the event.
• Problem solving skills: when dealing with various conflicting issues with limited resources.

• I worked with the Withdrawals team for Neopost, My main responsibility was to:
• Liaise with both Royal Mail & external carriers to arrange collections
• Maintain daily Excel spread sheet for collections booked & actions taken
• Investigated distribution problems by liaising with parcel force and building an empathetic rapport with the customerSkills gained:
• Excellent time management and organisational skills, together with an attention to detail were required to complete tasks accurately within a geographically dispersed team.
• It was crucial to work effectively both as a team player and individually, for example staying to work extra hours to help the team complete the varied work load and hit our targets

• My main tasks were:
• Customer retention, complaint handling and potentially cancellation of accounts
• Responding to inbound/outbound customer queries regarding new or existing products or services
• Taking ownership of issues before escalating to management
• Customer retention, complaint handling and potentially cancellation of accountsSkills gained:
• I gained a useful insight into the retail sector, developing my communication and numeracy skills.

Master Of Science (Msc), Marketing, Merit

Activities and Societies: Oxjam Music Festival Venue Manager Zurich Challenge Future Business Challenge Conversation Club Events Committee.

Bachelor'S Degree, Business Studies With Marketing, 2:1

Activities and Societies: Events Committee