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Michael Cascio is a Managing Director, US at Reach plc. He possess expertise in advertising, digital strategy, digital media, digital marketing, mobile devices and 21 more skills. Colleagues describe him as "I typically don't do recommendations, but Michael is worth the exception. Without overstating things too much, his career has been an inspiration to me. He has a brilliant mind for business objectives and numbers, but his true talent lies in his ability to connect with people--both internally and externally--in a deep and personal way. His reputation in the industry speaks for itself, and working for such a well-respected, understanding, and insightful marketer taught me that great advertising is a perfect blend of creativity and business acumen. Whether you're considering working for him or hiring him, I cannot urge you enough. Do it. He can change your life and/or business just like he changed mine."
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Managing Director, UsReach Plc Jan 2024 - PresentCanary Wharf, London, Gb -
Senior Vice President, Publisher ServicesDax Apr 2022 - Jan 2024London, England, Gb -
Senior Vice President Business DevelopmentDax Oct 2021 - Apr 2022London, England, Gb -
Co-Founder & General Manager (Acquired)Remixd Oct 2019 - Jan 2024Washington, Dc, Us -
Svp Business DevelopmentFreestar Jan 2018 - Sep 2019Scottsdale, Az, Us -
Chief Revenue OfficerThe Daily Dot Jan 2015 - Jan 2018Austin, Texas, Us -
Vp, National AdvertisingNews Corp / Ny Post Aug 2013 - Dec 2014New York, New York, Us -
Svp, Strategy140 Proof Jun 2012 - Aug 2013San Francisco, Ca, Us140 Proof is a premium social ad solution for brands, and the leader in Blended Interest Graph targeting. We analyze over 20 billion social interactions daily across Twitter, Tumblr, Facebook, Foursquare, Instagram and Pinterest to serve up highly relevant ads. The notion of targeting based on who you follow, what you pin or like, the keywords and hashtags appearing in your feed ,and where you check in allow us to do some interesting things… like create 2nd screen amplifications around a brand's TV campaign, or amplify the custom content their publishing partners create. Reporting directly to the CEO, and working closely with sales and marketing, (some of) my responsibilities include go-to-market strategy, business development, publisher platform integration, and new business activation. -
Vice President Of Sales140 Proof Mar 2011 - Jun 2012San Francisco, Ca, Us -
Director Of SalesGawker Media Sep 2007 - Jan 2011New York, Ny, UsThis was an incredible time to be part of Gawker Media… from Apple breaking down one of our editor's doors over a questionably obtained iPhone prototype to rocking the sports world with Brett Favre's racy texts.Hired to activate new business and grow the sales team, I did precisely that. During my tenure revenue grew from ~$3mm to over $20mm, my team more than tripled, the Sponsored Post was created, we published custom sites for HBO and Nike, and I structured a mobile partnership with Quattro (now iAd) that allowed Gawker to monetize mobile for the first time. -
Vice PresidentCollegehumor.Com Feb 2005 - Jul 2007Los Angeles, Ca, UsHired by the CEO/Founder to build a revenue team, and helped us grow from 6 people in a Tribeca loft to over 60 employees by the time of our acquisition by IAC. In my 2+ years we activated countless brands, created some of the best original branded content on the web, and had a lot of fun in the process.
Michael Cascio Skills
Michael Cascio Education Details
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Villanova University -
Acs
Frequently Asked Questions about Michael Cascio
What company does Michael Cascio work for?
Michael Cascio works for Reach Plc
What is Michael Cascio's role at the current company?
Michael Cascio's current role is Managing Director, US.
What is Michael Cascio's email address?
Michael Cascio's email address is mk****@****ail.com
What is Michael Cascio's direct phone number?
Michael Cascio's direct phone number is +158646*****
What schools did Michael Cascio attend?
Michael Cascio attended Villanova University, Acs.
What skills is Michael Cascio known for?
Michael Cascio has skills like Advertising, Digital Strategy, Digital Media, Digital Marketing, Mobile Devices, Online Advertising, Mobile Marketing, Social Media Marketing, Integrated Marketing, Strategy, Social Media, Mobile Advertising.
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