Nithin Krishna M Email & Phone Number

Bengaluru, Ka, In

Delware Usa

Froggmen act as co-pilots for B2B founders, hyper-accelerating their "Zero-to-One" journey using our proven scientific GTM process.#Created a scientific process for Idea/MVP Validation and Sales-Market Fit for Hyper-Accelerating 0-1 Journeys of Start-ups.#Devised a GTM plan of action which included setting goals & OKRs, target marketsizing and analysis, identifying ICPs and the relevant value propositions, defining themessaging and positioning, setting up outbound sales methodologies, creatingrelevant content, etc for the services of Froggmen and implementing it.#Worked with B2B startup founders by providing services like establishing Idea/MVPValidation, Defining & Implementing GTM & Sales/Marketing Methodologies,cracking Sales-Market Fit, and much more.#Completed approximately 10+ engagements, setting up over 164 customer discoverymeetings, acquiring 31+ new customers and validating 5+ products.#The primary traction channels used for our clients' products in outbound B2B salesinclude email marketing, LinkedIn outreach, and cold calling. For inbound B2B sales,the focus shifts to SEO-driven website content marketing and LinkedIn contentmarketing.

Bangalore Urban, Karnataka, India

AR Peach is an augmented reality tech start-up that wanted to democratise the creation of ARExperiences with its No-Code AR experience creation solution. They also provide AR Experiencecreation services.#After setting the goals and OKRs, setup a GTM plan of action to validate the MVP andlaunch it into the US market, UK Markets and Indian Markets.#Did relevant secondary product-market analysis, wherein marketing sizing was donefor the relevant target markets, defining, prospective ICPs, understanding the painpoint assumptions, and prospective ICPs for the MVP.#Did primary validation by using the data got from the secondary product-marketanalysis. Reached out to 2000+ businesses that came under our target ICPs and tookup meetings with the respective decision makers wherein the MVP and its pain pointassumptions were introduced and validated.#The main traction channels for outreach were email, LinkedIn, and cold calling.Among these, 64% of the meetings originated from email, 24% from LinkedIn, and12% from cold calling.#Created the relevant collaterals and base needed such as Pitch decks, Marketanalysis decks, websites, social media handles, and other types of content that wouldhelp increase online credibility and awareness.

Bengaluru, Karnataka, India

Flam is a US VC-backed tech startup that aimed to create the world's first social media network inthe metaverse. They also had a product called Zingcam, which was an AR Web SDK targetingbusinesses in the online photo print industry.#Was part of the Zero to One Journey for the product Zingcam by Flam (B2B) byworking clsely with one of the Co-Founders, Malhar Patil. #Initiated by setting goals/OKRs and developing the GTM plan of action, then began implementation.#Doubling down on the basic secondary product-market analysis that was done andtry to define the relevant ICPs and pain point assumptions that we could target.#As a part of the MVP validation via sales process, mapped out 300+ business &relevant decision makers that came under the ICP, reached out via email marketingand setup 18+ customer discovery meetings with these business decision makers.#Validation by sales occurred when we secured an enterprise-level customer,Printique from the Adorama group. Went for a low sales volume high ticket size salesstrategy as the target ICPs were mid and enterprise level accounts.#Developed & curated messaging and positioning for the brand and the optimisedMVP according to validated pain point assumptions. Created relevant content forproduct, sales, marketing, and customer success.#Laid the groundwork for defining and establishing outbound outreach processes.Email marketing, LinkedIn outreach, and participation in events and conferences askey traction channels.#Targeted enterprise accounts and conducted enterprise sales, setting up andparticipating in sales meetings with co-founders. Successfully acquired 12+ mid andenterprise-level early adopters from the US, UK, and EU markets.#Emails and LinkedIn reachouts achieved an 81.3% open rate and an 8.6% interestrate. Additionally, created a comprehensive Sales Playbook.#From the insights gotten from enterprise-level players like Shutterfly, Cheerz etc,. refined upon the MVP and process flows.

Sydney, New South Wales, Australia

Guni is a B2B SaaS start-up that provides an SMS gateway web application for small businessesbased in Australia & US.#Worked as a Business Lead who handled sales, marketing, customer success andproduct (non-technical side) along side the Founder Mr.Kapil Sharrma who washandling the Tech/Engineering part.#Initiated by setting goals/OKRs and developing the GTM plan of action, then beganimplementation.#Initially, I tried to validate the prospective MVPs (Guni SMS & Guni Time) via asecondary product-market analysis. After finding the prospective market sizing,ICPs/target markets & pain point assumptions from the secondary product-marketanalysis, I tried to validate these findings via primary customer discovery salesmeeting. Validated the SMS MVP but couldn't validate Guni Time.#Defined and implemented sales/marketing methodologies where Email Marketing,content marketing (Google SEO) and cold calling were the main traction channels.Developed & curated messaging and positioning for the brand and the optimisedMVP according to validated pain point assumptions. Created relevant content forproduct, sales, marketing and customer success.#Spearheaded the 0-1 journey with a small team and driving revenue by acquiring250+ SMBs (From AU & US) and achieving an MRR of $17,000 AUD within 6 months,despite the challenges of the COVID phase, targeting AU & US markets.Implemented a high volume sales, low ticket size sales strategy targeting SMBs.#Created the sales playbook from scratch and iterated on it on the go.Defined and implemented a customer service methodology that encompassedcustomer onboarding, customer training, and ticket management.#Analyze customer use, identify new opportunities, and develop buyer personas for target segments. Optimize the product roadmap based on customer and competitor insights with tech team support. Designed and refined the MVP UI/UX with the help of the designer.

Madurai, Tamil Nadu, India

KVB has been providing banking services for 100+ years with 812 branches across the country.#Firstly, I joined in as an Assistant Manager where I was assisting the Asset Head ofThe Madurai Division Office in sales and business development. Got promoted as aBranch Sales Manager from an Assistant Manager within 5 months.#Responsible for the overall sales performance of KVB Madurai GOP branch, as well asdriving sales through branch channel as well as sales channel.#Account Management of a CASA portfolio worth 61.69 Crs and also involed in crossselling,upselling and deeping of banking and insurance products.#Study and analyze the market, and come up with marketing campaign strategies andsales goals for KVB Madurai GOP Branch.#Sales Team Management, wherein the team included ROs, BDAs and DSTs.Monitoring their performances, peer interviews with them to find out reasons forless login and enabling them to achieve their quotas.#Engage in sourcing new two wheeler, four wheeler, DSA, builder and developer tieswhile maintaining the existing ones.

Worked as a freelance digital marketer to gain more experience in sales and marketing in the SaaSspace.#Provided content writing services wherein created content for websites, social mediaposts, marketing campaigns, and other sales/marketing collaterals for SAAS startups.#Conducted and managed end-end email campaigns from creating a mailing list as perthe ICP to launching & completing the campaign and setup cold discovery meetingswith prospective clients.

Pgp In Business Analysis, Business Analysis

Through this program, mastered business analysis techniques, Agile Scrum methodologies, SQL databases, and visualization tools, including.

Master Of Business Administration - Mba, Finance & Marketing