Michael Lederhouse Email & Phone Number

San Francisco, California, Us

Sunnyvale, Ca, Us

Leveraged value-based sales approach and deep digital marketing expertise, I partnered with LinkedIn’s largest enterprise FinServ and Tech accounts to grow their marketing solutions investment (+22% YoY across priority accounts) and achieve their business objectives:-Trusted consultant to senior leaders at LinkedIn’s most strategic marketing accounts across Finance, Tech, and Software verticals-Achieve customer business objectives by aligning marketing initiatives with LinkedIn’s suite of advertising solutions -Prospect and expand across a verticalized enterprise book of business to uplevel marketing strategies and executive investment

Copenhagen, Capital Region, Dk

Led Templafy’s global GTM enablement team, empowering the commercial organization to be more effective, efficient, and customer-focused to maximize revenue growth.-Strategic partner to Templafy's C-Suite, Commercial Leadership, Product Marketing, and Product teams to grow revenue and performance of sales and customer organizations-Led team of enablement managers to drive best-in-class commercial onboarding, upskilling, and education programs.-Established, monitored, and optimized commercial enablement initiatives according to business KPIs. -Reported impact to the executive committee and ensure alignment between commercial priorities and enablement vision.

Mountain View, Ca, Us

GTM Manager enabling revenue growth of Google’s Performance Advertising solutions for commercial teams and advertisers, ranked in top 1% of all global employees.-Collaborated with senior sales and product leadership, product marketing, instructional design, and global go-to-market teams to scope, create, and launch business critical education strategies for enterprise sales and external advertisers on Google's performance advertising solutions (Google Ads)-Facilitated “voice of the customer” initiatives to uncover key advertiser needs and inform the customer education and certification programming on e-learning platform, Skillshop (4M users). -Consultant and facilitator for Google’s Digital Marketing and eCommerce Career certificate program, leveraging sales, digital advertising, and facilitation expertise

Mountain View, Ca, Us

Consultative sales partner, solving critical business problems for Google’s largest FinServ/FinTech advertisers through digital advertising strategy, ranked in the top 1% of global employees. -Strategized, upsold and optimized +~$100 million (+38% revenue growth YoY, 121% above target) in annual Google Ads investment across performance and brand advertising objectives for Google’s largest FinServ/FinTech advertisers. -Served as a trusted advisor to senior client leadership by providing expert consultation on business planning, facilitating joint-partnership programs, reporting ad performance, and presenting to the C-Suite and senior executives. -Successfully project managed a diverse range of stakeholders, agencies, and product specialists to execute high priority client objectives through Google’s advertising solutions. -Created operational rigor across account team’s +~$200 million book of business to streamline CRM workflows, identify account growth opportunities, and ensure operational excellence and achievement of critical business forecasting metrics.

Mountain View, Ca, Us

Customer Success expert, resolving high-priority advertiser challenges through ad account optimization, support, and troubleshooting. -Expertly resolved high-priority advertiser challenges through account optimization, support and technical troubleshooting across Google's advertising, e-commerce, and marketing analytics solutions (Google Ads, Merchant Center, YouTube, and Google Analytics).-Spearheaded Google Ads onboarding, upskilling, and training processes for new hires and global vendor partners, ensuring seamless ramp timelines and role proficiency.

Chicago, Il, Us

- Analyzed the monthly performance of Intersport’s digital content across a variety of partners and publishing portals, identifying key metrics to improve digital properties - Spearheaded the generation and pursuit of leads for Intersport’s mobile content- Managed new entry analysis into digital and social media spaces, and advised upper-level management on next steps- Authored a competitive analysis and audit of Intersport’s position among peer agencies and presented report and recommendations to key leaders of the firm

Chicago, Il, Us

-Assisted in S2S's business pivot and re-visioning of mission and objective-Collaborated with management team on development of pitch and sales decks -Launched social media campaign through a variety of platforms-Assisted in the development, improvement, and redesign of Spare to Share's mobile app and web dashboard-Examined and tested web site and application functionality from a user experience perspective-Aided in the strengthening, re-marketing, and restructuring of S2S's selling interfaces-Monitored user data input and led data maintenance and clean-up overhaul

Bachelor Of Science In Business Administration, International Business (Political Economy) And Marketing

Global Entrepreneurship And Marketing Summer Program