Michael Levison

Michael Levison Email and Phone Number

Retired - Marketing and Brand Strategy Leader @ Axcelora - Making the Cold Call Obsolete
Michael Levison's Location
Columbus, Ohio, United States, United States
About Michael Levison

High performance, results-driven Senior Level Marketing Communications Executive with a diverse career demonstrating visionary leadership, expertise and distinguished performance in the development and delivery of cost-effective high-performance marketing and advertising initiatives that increase revenue and customer retention including customer segmentation, promotional campaigns and brand positioning. > > > levison.mike@gmail.com < <

Michael Levison Work Experience Details
  • Axcelora - Making The Cold Call Obsolete
    Partner
    Axcelora - Making The Cold Call Obsolete Sep 2017 - Present
    Fort Worth, Tx, Us
    Bringing together the retail/restaurant Industry with companies successfully servicing America's top companies. Using people to make introductions instead of technology, our intention is to make the sales process more efficient by using our Partner's relationships with America's top retail and restaurant managers and executives. We will help overcome the biggest obstacle in the sales process with a warm introduction to the right people.
  • Dorsey & Company Strategic Consultants To Management
    Senior Associate
    Dorsey & Company Strategic Consultants To Management 2013 - Present
    Cleveland, Ohio, Us
    Strategic consultants to management providing services in competitive strategy, marketing strategy, market research and strategy implementation. Provide services in competitive strategy, marketing strategy and tactics, market research and strategy implementation, and develop competitive and marketing strategy and implementation plans for local or national markets and responses to specific competitive threats.
  • Educational Service Center Of Central Ohio
    Guest Teacher- Integrated Language Arts, Grades 7-12
    Educational Service Center Of Central Ohio Feb 2008 - Present
    Columbus, Oh, Us
    Licensed by the State of Ohio, Department of Education as a Substitute Teacher in Integrated Language Arts, grades 7-12. Guest Teacher in Bexley City Schools, New Albany-Plain Local Schools and Columbus School for Girls.
  • Jewish Community Center Of Greater Columbus
    Marketing Director
    Jewish Community Center Of Greater Columbus Mar 2014 - Oct 2019
    Columbus, Oh, Us
    The "J" is a human service agency offering a varied program that is Jewish in nature, serving approximately 200,000 members of the general population of Greater Columbus. Drive Jewish membership, participation and loyalty at the JCC including Outreach Programming. Responsible for the creating, planning, development, execution, and ongoing management of the marketing strategy and initiatives including messaging, branding, strategic marketing, publicity and promotion, and website development and applications, for the agency as a whole, and for the core program areas of cultural arts, fitness, early childhood services, senior services, and camp.
  • Boot Barn
    Vice President Of Marketing
    Boot Barn Jun 2011 - Dec 2012
    Irvine, Ca, Us
    America’s largest western and work wear retailer. Responsible for development / implementation of marketing communications and advertising plans and alignment with e-commerce initiatives to meet growth and project projections. Directly responsible for execution of branding activities. * Developed and rolled-out new customer loyalty / rewards program. * Increased store traffic by partnering with merchandising and store operations teams to create promotions that resulted in record single year sales and company profit. * Managed process to develop key customer segmentation analysis to direct marketing programs that created better efficiencies in targeting communications. Call me at 614-361-4345 to discuss how implementing customer segmentation and control groups created improved campaign results.
  • Pivotal Strategies
    Partner / Customer Engagement Strategist
    Pivotal Strategies 2006 - 2011
    Business development and professional services consulting organization for various companies in the retail industry.Developed / polished start-up retailers’ strategic vision; developed business marketing plans and strategies, aligned communications with strategies, planned and implemented brand positioning. * Prepared comprehensive business marketing plans, created marketing programs and promotions to build brand awareness and drive traffic, provided research and evaluation of marketing communication programs to implement effective strategies to increase traffic and revenue. * Client Relationships included: Purcoat, Shoe Retreat, Jack Threads, Design Marketplace, Citi Trends, Family Express, Tuesday Morning.Creating a business and marketing plan to introduce a retail concept? Call me at 614-361-4345 to learn how customer research and analytics supported the brand positioning.
  • The Picture Factory
    Vice President Of Marketing - Extended Pivotal Strategies Contract Assignment
    The Picture Factory 2006 - 2008
    Retailer of wall art and home accessories. * Primary responsibility was concentrating strategy on the development of brand awareness with focus on acquisition of a new and larger loyal customer base while maximizing purchasing dollars from the current customer base. * Orchestrated and directed business plans and marketing initiatives including the annual marketing budget, media mix creative execution, customer activation promotions, field marketing, events, and public relations programs. To learn the impact of introducing a new marketing communications program focused on image built around brand and customer shopping experience (versus previous “weekly sales event” method) call me at 614-361-4345.
  • Dsw
    Vice President Of Marketing / Director Of Advertising
    Dsw 1991 - 2005
    Columbus, Ohio, Us
    Leading branded footwear and accessories retailer.VICE PRESIDENT OF MARKETING (1998-2005)DIRECTOR OF ADVERTISING (1991-1998)Responsible for all marketing functions, generating new customers, increase purchases and enlarge awareness in new markets; develop surveys / communications strategies; manage / administer marketing budget; work closely with merchandising, store operations to ensure sales strategies are aligned and efforts adhere to approved strategies. Administered a $45 million budget, and managed 14 associates. * Reduced marketing budget by instituting better efficiencies and helping grow store base. * Saved $1M and boosted efficiency and flexibility of customer loyalty program by bringing database management in-house allowing customers instant access to membership and purchase information. * Worked directly with product placement partners, generated exposure through “The View,” “Good Morning America” and “What Not to Wear.” * Directed and wholly accountable for all agency partnerships. * Entered into relationships and sponsorships with, . - The Ohio State University Athletics Dept. (basketball & football), . - Denver Broncos, . - Cleveland Browns, . - Columbus Crew . - Ladies Professional Golf Association (LPGA), and . - The Susan G. Komen Breast Cancer Research Foundation.Call me at 614-361-4345 to learn how to enable a smaller investment and earn a better ROI on customer acquisition programs through the strategic execution of an emotional and engaging customer loyalty program.

Michael Levison Skills

Marketing Strategy Direct Marketing Integrated Marketing Marketing Advertising Brand Development Marketing Communications Brand Management Strategic Planning Strategy Crm Sales Retail Multi Channel Marketing Business Development Customer Service E Commerce Public Relations Segmentation Team Building Brand Awareness Customer Acquisition Email Marketing Strategic Communications Business Strategy Online Marketing Marketing Management Customer Engagement Loyalty Programs Agency Relationship Management Campaign Management Customer Segmentation Strategy Loyalty Marketing Customer Acquisition Strategies Sponsorship Activation Endorsements Cross Promotions Guerrilla Marketing Building Brand Awareness Agency Selection Marketing Mix Marketing Budget Co Branding Strategic Brand Positioning Brand Perception Direct Mail New Customer Acquisitions Media Mix Retail Activation Programs Acquisition Campaigns

Michael Levison Education Details

  • Ohio University
    Ohio University
    Advertising

Frequently Asked Questions about Michael Levison

What company does Michael Levison work for?

Michael Levison works for Axcelora - Making The Cold Call Obsolete

What is Michael Levison's role at the current company?

Michael Levison's current role is Retired - Marketing and Brand Strategy Leader.

What is Michael Levison's email address?

Michael Levison's email address is le****@****ail.com

What is Michael Levison's direct phone number?

Michael Levison's direct phone number is +161436*****

What schools did Michael Levison attend?

Michael Levison attended Ohio University.

What skills is Michael Levison known for?

Michael Levison has skills like Marketing Strategy, Direct Marketing, Integrated Marketing, Marketing, Advertising, Brand Development, Marketing Communications, Brand Management, Strategic Planning, Strategy, Crm, Sales.

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