Supervising the whole process from initial concept to delivery/distribution/broadcast, while serving as liaison to the client and the company and managing the work of hundreds of individuals.

Creative Manager2009 Brigada BBMGenerate ideas and strategies for corporate or brand advertising, corporate or product identity and positioning, including both above and below the line activities. Supervise and participate in their realization and implementation in TV, radio or print media. Organize, lead and supervise work of creative teams.

Video/Audio Production Manager1995-2006, Leo Burnett SofiaCreate ideas for and organize and supervise production of TV and radio advertising. Participate in outlining communication strategy. Organize work with production houses, negotiate and manage relations with subcontractors.Clients: P&G (Tide, Bonux, Always, MaxFactor), Diageo (Johnnie Walker, Bailey’s), Phillip Morris (Marlboro, Parliament), BTC Mobile (Vivatel), Vinprom Peshtera (Peshterska, Yambolska), Avon, KIA, KFM, Salamander, Unicoms (SureCheck), Vidima-Ideal Standard, Western Union, Orgachim (Leko), Boliarka, Kaltenberg.