Mary (Mcconnell) Bows

Mary (Mcconnell) Bows Email and Phone Number

Trusted Advisor to B2B Marketing, Media & Demand Gen Leaders l ABM Strategy l Data-driven Sales Expertise l Bilingual | International Experience @ DemandScience
Mary (Mcconnell) Bows's Location
Marblehead, Massachusetts, United States, United States
Mary (Mcconnell) Bows's Contact Details

Mary (Mcconnell) Bows personal email

Mary (Mcconnell) Bows phone numbers

About Mary (Mcconnell) Bows

***** Everyone has a story, a challenge or a goal and I want to hear yours and help! I am a "connector" with exceptional global B2B marketing and demand gen experience spanning publishing (Newsweek, Forbes, APISA/Global Press), Data (Dun & Bradstreet/Hoovers, DemandScience), and data-driven full funnel demand generation (DemandScience, Madison Logic, MRP). B2B Marketers are my tribe. I am passionate about how they think, what they do, how they measure success and how I may help them to achieve it. I find joy working with marketing and sales leaders to achieve their revenue goals by leveraging creative, data-driven ABM, B2B branding, social media and content marketing.I am a proud Midwesterner. My professional "story" started working in Madrid, Spain for seven years and collaborating with private and public sector leaders on advertising programs in Australia, Canada, Malaysia, Portugal, Slovenia, Spain, Thailand, and the US. My intent-based marketing expertise spans all industries with a focus in SaaS, manufacturing, healthcare, recruitment, financial services, industrial automation, energy, and more.What's your story? I'd love to hear it and play a role in how it unfolds.Specialties: Talking to strangers, B2B pipeline generation, ABM, digital advertising, intent data, data-driven marketing, lead generation, SaaS sales, field marketing, and Integrated marketing strategy.

Mary (Mcconnell) Bows's Current Company Details
DemandScience

Demandscience

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Trusted Advisor to B2B Marketing, Media & Demand Gen Leaders l ABM Strategy l Data-driven Sales Expertise l Bilingual | International Experience
Mary (Mcconnell) Bows Work Experience Details
  • Demandscience
    Senior Strategic Account Director
    Demandscience Feb 2023 - Present
    Greater Boston, Us
  • Mrp
    Senior Enterprise Sales Director
    Mrp Feb 2021 - Feb 2023
    Philadelphia, Pennsylvania, Us
    I collaborate with B2B Marketing Leaders to develop strategy and implement full-funnel account-based marketing programs that build targeted awareness, demand and pipeline for both direct and partner revenue channels.Notable achievements in my two years with MRP:1. 14 new customer logos spanning SaaS, financial services, healthcare, manufacturing and more.2. Net new logo revenue growth between 2021 and YTD 2022 - 235%3. Increased ACV by 399% from 2021-YTD 20224. Gained valuable SaaS sales experience.
  • Madison Logic
    Executive Sales Director, Ne
    Madison Logic Feb 2013 - Jan 2021
    New York, Ny, Us
    Proven success helping companies to achieve a wide array of demand gen goals and driving revenue growth for Madison Logic. Deep expertise defining data-driven marketing strategies and activating digital media and lead gen programs to drive revenue among target accounts.Accomplishments:1. Delivered progressive revenue growth to Madison Logic year after year with annual revenues ranging from $5MM to $7MM 2017-2020.2. Ranked #2 on global sales team in advertising and lead gen revenue for 6 of my 7 years representing the brand and led team in sales of ML Platform.3. Built lasting relationships that benefited the ML brand - two of the four clients participating in the Forrester Total Economic Impact Study grew to recurring, multi-year 7-figure clients under my stewardship.
  • At&T Adworks
    Senior Strategic Account Executive - Digital Sales
    At&T Adworks Dec 2011 - Nov 2012
    Dallas, Tx, Us
    AT&T AdWorks was a multi-screen audience marketing platform that connected brands with 181 million customers across online, mobile, and IPTV. I was the first AdWorks professional to be based in New England and was responsible for developing our digital national brand business with agency partners across the Northeast and worked with brands like AutoZone, Choice Hotels, GE, Hertz, Monster, MTV, and Toyota among others.
  • Hsm Global (Dba Wobi - World Of Business Information)
    Vice President Sponsorships & Business Development
    Hsm Global (Dba Wobi - World Of Business Information) 2009 - 2011
    São Paulo, Sp, Br
    Marketed cross-platform experiential (event and online) sponsorship programs to align brands with The World Business Forum, The World Innovation Forum and other thought leadership content. Worked with diverse brands such as Audi, Hitachi, IESE Business School, Interbrand and MIT Executive Education to support corporate branding, thought leadership, product launches, digital marketing and lead generation goals.
  • Bizjournals.Com
    National Sales Manager - Digital Media
    Bizjournals.Com 2007 - 2009
    Managed corporate and agency relationships across a huge geographic territory spanning New England, the Midwest and select NY accounts. Strong hunting and consultative selling skills helped me to lead the national team in revenue in 2008 and to deliver 51% growth for Bizjournals' largest digital advertiser. Sample clients included AT&T, BP, CBIZ, Fidelity, Bank of America, Target, Liberty Mutual, Constant Contact and many more.
  • Theladders.Com
    Director Of Advertising & Sponsorship Sales
    Theladders.Com 2006 - 2007
    New York, Us
    Responsible for start-up advertising line of business for the #1 career website dedicated to the $100k+ professional employment market. Developed the “go to market” strategy for TheLadders.com Employer Branding programs. Drove new business via recruitment advertising agencies and Fortune 1000 companies such as Novartis, AstraZeneca, United Health, Edward Jones, and T-Mobile.
  • Hoover'S Online
    Regional Sales Manager Northeast, International - Online Media
    Hoover'S Online Feb 2000 - Nov 2006
    Jacksonville, Fl, Us
    Led the team in revenue from 2002-2006 and was the first advertising team member to be awarded the Dun & Bradstreet "Winner's Circle" for sales excellence. Drove media product innovation and strategic licensing partnership with CNBC to support client marketing goals with cutting edge pre-roll interview video products such as “CEOs On Camera” and “Industry Watch."Managed relationships with marketing and agency decision-makers guiding strategy for brands such as IBM, TD Ameritrade, Fidelity, HP, MIcrosoft, Continental Airlines, Delta, FedEx, Google, Holiday Inn, Intercontinental Hotel Group, Marriott, Monster, Circuit City, Tiffany, etc....
  • Forbes Inc.
    Account Manager
    Forbes Inc. 1998 - 2000
    Jersey City, Nj, Us
    Extensive experience selling complex marketing programs that leveraged Forbes Magazine, Forbes.com and other brand extensions including conferences, Forbes Global, Forbes ASAP (Technology Magazine), Forbes FYI (Consumer Lifestyle Magazine) and American Heritage Magazine to drive business and branding goals for diverse B2B companies and luxury consumer brands.

Mary (Mcconnell) Bows Skills

Digital Media Digital Marketing Lead Generation Advertising Online Advertising Marketing Strategy New Business Development Integrated Marketing B2b Strategic Partnerships Digital Strategy Start Ups Business Development Sales Sales Process Online Marketing Advertising Sales Interactive Marketing Mobile Marketing Direct Marketing Mobile Devices Marketing Strategy Business To Business Mobile Advertising Account Based Marketing Display Advertising

Mary (Mcconnell) Bows Education Details

  • Southern Methodist University
    Southern Methodist University
    History
  • Center For International Studies, Madrid, Spain
    Center For International Studies, Madrid, Spain
    Ibero American Studies Minor
  • Techguardsecurity.Com
    Techguardsecurity.Com
    Gdpr Certificate

Frequently Asked Questions about Mary (Mcconnell) Bows

What company does Mary (Mcconnell) Bows work for?

Mary (Mcconnell) Bows works for Demandscience

What is Mary (Mcconnell) Bows's role at the current company?

Mary (Mcconnell) Bows's current role is Trusted Advisor to B2B Marketing, Media & Demand Gen Leaders l ABM Strategy l Data-driven Sales Expertise l Bilingual | International Experience.

What is Mary (Mcconnell) Bows's email address?

Mary (Mcconnell) Bows's email address is mb****@****pfd.com

What is Mary (Mcconnell) Bows's direct phone number?

Mary (Mcconnell) Bows's direct phone number is +164693*****

What schools did Mary (Mcconnell) Bows attend?

Mary (Mcconnell) Bows attended Southern Methodist University, Center For International Studies, Madrid, Spain, Techguardsecurity.com.

What are some of Mary (Mcconnell) Bows's interests?

Mary (Mcconnell) Bows has interest in Boating, Cooking, Gardening, Traveling, Outdoors, Electronics, Home Improvement, Reading, Music, Sports.

What skills is Mary (Mcconnell) Bows known for?

Mary (Mcconnell) Bows has skills like Digital Media, Digital Marketing, Lead Generation, Advertising, Online Advertising, Marketing, Strategy, New Business Development, Integrated Marketing, B2b, Strategic Partnerships, Digital Strategy.

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