Mary (Mcconnell) Bows Email and Phone Number
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***** Everyone has a story, a challenge or a goal and I want to hear yours and help! I am a "connector" with exceptional global B2B marketing and demand gen experience spanning publishing (Newsweek, Forbes, APISA/Global Press), Data (Dun & Bradstreet/Hoovers, DemandScience), and data-driven full funnel demand generation (DemandScience, Madison Logic, MRP). B2B Marketers are my tribe. I am passionate about how they think, what they do, how they measure success and how I may help them to achieve it. I find joy working with marketing and sales leaders to achieve their revenue goals by leveraging creative, data-driven ABM, B2B branding, social media and content marketing.I am a proud Midwesterner. My professional "story" started working in Madrid, Spain for seven years and collaborating with private and public sector leaders on advertising programs in Australia, Canada, Malaysia, Portugal, Slovenia, Spain, Thailand, and the US. My intent-based marketing expertise spans all industries with a focus in SaaS, manufacturing, healthcare, recruitment, financial services, industrial automation, energy, and more.What's your story? I'd love to hear it and play a role in how it unfolds.Specialties: Talking to strangers, B2B pipeline generation, ABM, digital advertising, intent data, data-driven marketing, lead generation, SaaS sales, field marketing, and Integrated marketing strategy.
Demandscience
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Senior Strategic Account DirectorDemandscience Feb 2023 - PresentGreater Boston, Us -
Senior Enterprise Sales DirectorMrp Feb 2021 - Feb 2023Philadelphia, Pennsylvania, UsI collaborate with B2B Marketing Leaders to develop strategy and implement full-funnel account-based marketing programs that build targeted awareness, demand and pipeline for both direct and partner revenue channels.Notable achievements in my two years with MRP:1. 14 new customer logos spanning SaaS, financial services, healthcare, manufacturing and more.2. Net new logo revenue growth between 2021 and YTD 2022 - 235%3. Increased ACV by 399% from 2021-YTD 20224. Gained valuable SaaS sales experience. -
Executive Sales Director, NeMadison Logic Feb 2013 - Jan 2021New York, Ny, UsProven success helping companies to achieve a wide array of demand gen goals and driving revenue growth for Madison Logic. Deep expertise defining data-driven marketing strategies and activating digital media and lead gen programs to drive revenue among target accounts.Accomplishments:1. Delivered progressive revenue growth to Madison Logic year after year with annual revenues ranging from $5MM to $7MM 2017-2020.2. Ranked #2 on global sales team in advertising and lead gen revenue for 6 of my 7 years representing the brand and led team in sales of ML Platform.3. Built lasting relationships that benefited the ML brand - two of the four clients participating in the Forrester Total Economic Impact Study grew to recurring, multi-year 7-figure clients under my stewardship. -
Senior Strategic Account Executive - Digital SalesAt&T Adworks Dec 2011 - Nov 2012Dallas, Tx, UsAT&T AdWorks was a multi-screen audience marketing platform that connected brands with 181 million customers across online, mobile, and IPTV. I was the first AdWorks professional to be based in New England and was responsible for developing our digital national brand business with agency partners across the Northeast and worked with brands like AutoZone, Choice Hotels, GE, Hertz, Monster, MTV, and Toyota among others. -
Vice President Sponsorships & Business DevelopmentHsm Global (Dba Wobi - World Of Business Information) 2009 - 2011São Paulo, Sp, BrMarketed cross-platform experiential (event and online) sponsorship programs to align brands with The World Business Forum, The World Innovation Forum and other thought leadership content. Worked with diverse brands such as Audi, Hitachi, IESE Business School, Interbrand and MIT Executive Education to support corporate branding, thought leadership, product launches, digital marketing and lead generation goals. -
National Sales Manager - Digital MediaBizjournals.Com 2007 - 2009Managed corporate and agency relationships across a huge geographic territory spanning New England, the Midwest and select NY accounts. Strong hunting and consultative selling skills helped me to lead the national team in revenue in 2008 and to deliver 51% growth for Bizjournals' largest digital advertiser. Sample clients included AT&T, BP, CBIZ, Fidelity, Bank of America, Target, Liberty Mutual, Constant Contact and many more.
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Director Of Advertising & Sponsorship SalesTheladders.Com 2006 - 2007New York, UsResponsible for start-up advertising line of business for the #1 career website dedicated to the $100k+ professional employment market. Developed the “go to market” strategy for TheLadders.com Employer Branding programs. Drove new business via recruitment advertising agencies and Fortune 1000 companies such as Novartis, AstraZeneca, United Health, Edward Jones, and T-Mobile. -
Regional Sales Manager Northeast, International - Online MediaHoover'S Online Feb 2000 - Nov 2006Jacksonville, Fl, UsLed the team in revenue from 2002-2006 and was the first advertising team member to be awarded the Dun & Bradstreet "Winner's Circle" for sales excellence. Drove media product innovation and strategic licensing partnership with CNBC to support client marketing goals with cutting edge pre-roll interview video products such as “CEOs On Camera” and “Industry Watch."Managed relationships with marketing and agency decision-makers guiding strategy for brands such as IBM, TD Ameritrade, Fidelity, HP, MIcrosoft, Continental Airlines, Delta, FedEx, Google, Holiday Inn, Intercontinental Hotel Group, Marriott, Monster, Circuit City, Tiffany, etc.... -
Account ManagerForbes Inc. 1998 - 2000Jersey City, Nj, UsExtensive experience selling complex marketing programs that leveraged Forbes Magazine, Forbes.com and other brand extensions including conferences, Forbes Global, Forbes ASAP (Technology Magazine), Forbes FYI (Consumer Lifestyle Magazine) and American Heritage Magazine to drive business and branding goals for diverse B2B companies and luxury consumer brands.
Mary (Mcconnell) Bows Skills
Mary (Mcconnell) Bows Education Details
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Southern Methodist UniversityHistory -
Center For International Studies, Madrid, SpainIbero American Studies Minor -
Techguardsecurity.ComGdpr Certificate
Frequently Asked Questions about Mary (Mcconnell) Bows
What company does Mary (Mcconnell) Bows work for?
Mary (Mcconnell) Bows works for Demandscience
What is Mary (Mcconnell) Bows's role at the current company?
Mary (Mcconnell) Bows's current role is Trusted Advisor to B2B Marketing, Media & Demand Gen Leaders l ABM Strategy l Data-driven Sales Expertise l Bilingual | International Experience.
What is Mary (Mcconnell) Bows's email address?
Mary (Mcconnell) Bows's email address is mb****@****pfd.com
What is Mary (Mcconnell) Bows's direct phone number?
Mary (Mcconnell) Bows's direct phone number is +164693*****
What schools did Mary (Mcconnell) Bows attend?
Mary (Mcconnell) Bows attended Southern Methodist University, Center For International Studies, Madrid, Spain, Techguardsecurity.com.
What are some of Mary (Mcconnell) Bows's interests?
Mary (Mcconnell) Bows has interest in Boating, Cooking, Gardening, Traveling, Outdoors, Electronics, Home Improvement, Reading, Music, Sports.
What skills is Mary (Mcconnell) Bows known for?
Mary (Mcconnell) Bows has skills like Digital Media, Digital Marketing, Lead Generation, Advertising, Online Advertising, Marketing, Strategy, New Business Development, Integrated Marketing, B2b, Strategic Partnerships, Digital Strategy.
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