Mina Mecidi Email & Phone Number

Turkey

Display Module and Exhibition Design: ● Directed design processes to align display modules with strategic goals, optimising product presentation and creating standardised concepts for all stores. Orchestrated collaboration between departments, enhancing product showcase efficacy.Brand and Visual Identity: ● Integrated global architectural identities into local products, reinforcing brand integrity. Led execution of corporate architectural identity across outlets and trade fair stands, increasing brand visibility.Store Design: ● Managed interior arrangements to create immersive retail environments, driving positive customer experiences and foot traffic.Project and Team Management: ● Aligned project timelines with sales targets, optimising team synergy and outcomes. Oversaw design and implementation teams, fostering innovation and excellence.Cost and Budget Control:● Ensured projects stayed within budget without compromising quality. Implemented cost-effective design solutions and optimisation strategies, enhancing operational efficiency.Collaboration and Coordination: ● Facilitated interdepartmental communication, streamlining workflows and achieving project milestones with precision.Trend and Market Research: ● Integrated sector trends into product portfolio, aligning offerings with consumer preferences. Conducted market research to inform decision-making and disseminated knowledge on design trends and material innovations.Concept Projects Design and Product Selection: ● Selected appropriate products based on architectural projects and budget constraints, optimizing product placement and preparation.

Istanbul, Turkey

Istanbul, Türkiye

● Responsible for executing, overseeing store concept, kitchen designs, and corporate identity initiatives. ● Manage survey phase to final decisions on signage, totem, along with kitchen designs.● Guide turnkey store architectural applications, material selection, built-in appliances, and accessory applications. Track industry trends, conduct competitor analyses, and lead new concept and presentation studies. Support projects in new kitchen design, surface enhancements, and material selections.

Store and Exhibition Design Executive● Managed architectural planning, product selection, and decoration for over 100 stores across 10+ countries and at least 20 cities in Turkey, ensuring compliance with DOĞTAŞ FURNITURE's franchise standards for new and existing stores. ● Developed expertise in home furniture fabric types and regional preferences, tailoring product selections and decorative accessories accordingly. ● Conducted bi-weekly store visits to uphold brand standards and promptly implement necessary regulations, organizing teams as needed. ● Led the preparation of layout projects for furniture fairs spanning 1500 square meters annually, overseeing decoration plans, colour selections, and construction within budget and schedule.

Istanbul, Türkiye

An interior design office and sales point for brands like Miele, Siemens, and Gaggenau, ● Assisted in decorating newly constructed villa projects, collaborating closely with clients to understand preferences and make furniture, wallpaper, lighting, and decor selections, including fireplaces, Jacuzzis, and shower cabins. ● Contributed to housing projects, overseeing cabinet interior integration and playing a key role in the sample flat study for Günışığı Villas, coordinating design, production, and assembly of furniture components to meet project goals and client expectations.● Maintained a dedication to excellence and client satisfaction throughout these experiences.

Istanbul, Istanbul, Türkiye

● Worked on a project basis in the store concept design team for the newly opened Roman Stores. I worked in the preparation of visual presentations and architectural projects. Worked in construction site application monitoring at the Roman Store (Deposit Outlet Centre) in Istanbul.

Istanbul, Türkiye

● I continued working part-time at the company where I was an intern during my student years. Meeting with customers who come to the store, understanding their needs and demands, purchasing on-site surveys, drawing the kitchen measured project and selling it to the customer; I successfully carried out all stages, including assembly follow-up. I gained retail experience, sales and persuasion skills, and this is where I started using 3D kitchen design programs effectively.