• Crafted 50+ digital campaigns tailored to large and small national nonprofits' fundraising goals, driving donor acquisition and cultivation through digital channels for clients such as Feeding America, Mel Trotter Ministries, and various other non-profits. • Designed materials, including emails, donation pages, landing pages, display ads, and social media ads, leveraging animation and interactive elements resulting in surpassed donation projections and improved open and click-through rates.• Created distinct and on-brand visuals for new and existing clients and pitching to clients.

Partnered with B2B, B2C, and D2C businesses to advise, create, and launch impactful brand and marketing experiences: websites, digital ad campaigns, social, one-sheets, logos, illustrations, and print materialsClients/agencies: AuthenticMatters, AutoLenders, Constellation Culinary Group, CSS Med, Cooper University Hospital, CreativeMMS, CWP Design Studio, From The Future, incserv, Machinery, MC3, Mindspace, O3 World, OneHope, Pet360, Uglies Snacks, YellowDig

• Managed high-priority projects in a fast-paced environment, delivering results.• Collaborated with writers to create targeted fundraising materials for principal-level donors.• Coordinated product, print, and digital collateral for internal stakeholders.

• Managed a team of two designers• Developed and/or led multiple team peer-led trainings.» Including "Giving Effective Presentations," "How to Create Inclusive Imagery"• Developed career frameworks and competencies with other team leadership» Pathways to promotion, skill growth, and continued individual contributor duties as needed» Mentored production artists (jr. staff)• Provided creative direction for all social media and ad campaigns for 9+ global chronic disease lifestyle awareness websites» 4 of which were in the top 5 grossing communities in the company• 5-17% increase in engagement in all communities during tenure as ACD.

• Collaborated cross-functionally to create editorial products focusing on unique patient stories.» Achieved an impressive time on page of 3 minutes for one such product» Accompanying marketing assets garnered a click-through rate three times higher than the industry standard» Targeted audience for these products expanded significantly, leading to two RFPs for additional products• Mentored team members through leading skill shares and disseminating best practices across multiple disciplines• Worked closely with DesignOps to develop design guidelines, templates, and processes to ensure consistency in product quality and file delivery

• Partnered with content and engagement teams to develop compelling editorial and, marketing content for three of Health Union’s most established and highest revenue-generating communities» Achieved an average of 10% growth in community size and social reach• Spearheaded multiple micro-campaigns to drive advocacy events, lead generation, and social-based recruitment for condition-based surveys.» Resulted in year-over-year improvements in views, conversions and cost.

I designed editorial illustrations and graphicsfor various websites related tochronic health conditions. I worked together with freelancers, content strategists, and community managers to create social media content that performed well.

• Unified organization’s print work and digital properties» Established a branded pattern library and web style guide• Developed user-friendly web presences for new and existing web properties » Resulting in a higher retention rate on corporate web properties• Regularly collaborated with content and web strategists to develop new initiatives• Worked face-to-face with internal and external partners and stakeholders• Print Design collateral using 4-color and digital processes» Multipage bound documents, single page brochures, small and large scale

• Visual direction for countless Out of Home, Digital Ads, and various digital brand applications• Designed two foundational iPad apps for pharmaceutical reps to promote medications to healthcare providers» Established a framework for future app development• Created iconography and illustration systems used in branded and unbranded advertising campaigns

• Led all visual design for clients across multiple sectors• Supported design strategy and client pitch meetings• Partnered with the CEO to improve in-person and online marketing strategies» Resulting in increased client RFP engagement

• Work with Art Director to create stock illustrations and iconography for their clients and subscribers• Keep pulse on what church, parachurch, and nonprofits like to utilize both stylistically as well as conceptually so they are enticed to use the Lightstock service• Create compliant products for a variety of uses and levels of knowledge

Served as the lead designer on a handful of branding identity projects for nonprofit and religious organizations. Oversaw implementation of brand and brand standards thought-out the creation of print and digital elements. Designed internal and external ebooks and white papers used to drive new and returning customers to sign with the company.

• Developing multiple series of illustrations to fill out Illustrios collection of business and communication oriented illustrations. • Refine existing SVG code and implement proprietary illustrio code to SVGs

• Art Director for a seasonal marketing agency local to the NJ beach communities• Communicated directly with advertisers to create ads for publication• Served as communication liaison with print shop reps to assure quality product

Worked with the design team on a selection of print pieces for their clients. I was responsible for production type work.

- worked with founder and art director to conceptualize the feel and design of the site and logo.- created all print and promo material. About ShareUrMeal:ShareUrMeal.com gives you the power of gift and gab. Join us and share your stories about positive dining experiences at your homes and favorite restaurants. For every story you share, dollars and dinners go to local non-profits with the goal of reducing hunger in Philadelphia.