Matthias Mirlach

Matthias Mirlach Email and Phone Number

SECOND STAGE // Marketing Intelligence for PC & Console @ Second Stage
Matthias Mirlach's Location
Hamburg, Hamburg, Germany, Germany
Matthias Mirlach's Contact Details

Matthias Mirlach work email

Matthias Mirlach personal email

About Matthias Mirlach

I'm a passionate and forward-thinking marketing and communications professional with over 20 years of experience in the digital entertainment and video game industries, and an avid video game enthusiast.As co-founder of Second Stage, my team and I provide innovative digital marketing solutions for the gaming industry, including our state-of-the-art marketing analytics platform TRACKS and advertising platform GATEWAY, as well as agency services such as data-driven go-to-market planning, campaign management and consulting.Other Experience Highlights:- CMO at ComboStrike GmbH: Led marketing campaigns for international clients, including Sega, Plaion, CI Games, Tencent, and Sharkmob.- Senior Marketing Manager, Central Europe at Capcom: Developed and executed marketing strategies across Germany, Austria, Switzerland, Eastern Europe, Baltics, Scandinavia, Russia, Turkey, and Greece, focusing on digital sales.Professional Skills:- Highly developed interpersonal and communication abilities, with a strong emphasis on business growth.- Expertise in managing global marketing budgets exceeding 10 million Euros.- Proven track record with high-profile clients such as Microsoft Xbox, Games for Windows, MSN, Steelcase, and major companies like Codemasters, Bigpoint, and Capcom.- Strategic planning and analytical thinking skills, successfully transforming targets into successes.- Extensive consulting experience with companies and startups in E-Commerce, Health, Gaming, Mobility, IT, and Digital sectors, as well as freelance editorial work on games and apps.Core Competencies:- Data-driven Marketing Strategy- Marketing & Media Analytics- Media Strategy for performance-driven campaigns- Project Management- Brand Messaging- Campaign & Market Analysis- Social Media & Content Marketing- Marketing Communications- Strategic Planning and Execution- Interpersonal Management- Cost Control- Business Development

Matthias Mirlach's Current Company Details
Second Stage

Second Stage

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SECOND STAGE // Marketing Intelligence for PC & Console
Matthias Mirlach Work Experience Details
  • Second Stage
    Co-Founder
    Second Stage May 2024 - Present
    Berlin, De
  • Self-Employed
    Marketing Professional In Gaming
    Self-Employed Jan 2024 - May 2024
  • Combostrike
    Director Marketing / Cmo
    Combostrike Apr 2022 - Dec 2023
    Berlin, Deutschland, De
  • Capcom Entertainment Germany Gmbh
    Senior Marketing Manager Central Europe
    Capcom Entertainment Germany Gmbh Jul 2018 - Mar 2022
  • Capcom Entertainment Germany Gmbh
    Marketing Manager Central Europe
    Capcom Entertainment Germany Gmbh May 2015 - Jun 2018
  • Griffel & Co. Kommunikation Gmbh
    Chief Communications Officer
    Griffel & Co. Kommunikation Gmbh Oct 2013 - Feb 2015
    Clients: Payone (Online Payment), Thoughtworks (Tech), Stuffle (Marketplace / Startup), Playa Games (Mobile Gaming), Gamigo (F2P Gaming)
  • Freelance Editor / Writer
    Freelance Editor
    Freelance Editor / Writer 1999 - 2015
    Freelance editor for publications such as WASD - Magazin Bookazine for Gameskultur, iPhoneBlog.de, Wall-Jump.com, Scifinews.de, M! Games
  • Capcom Entertainment Germany Gmbh
    Product Manager Central Europe
    Capcom Entertainment Germany Gmbh May 2012 - Oct 2013
  • Bigpoint Gmbh
    Lead Public Relations / Senior Pr Manager
    Bigpoint Gmbh Oct 2010 - May 2012
    Hamburg, De
  • Codemasters
    Product Manager / Pr Manager
    Codemasters Jun 2005 - May 2010
    Southam, Warwickshire, Gb
  • Avantgarde Gesellschaft Für Kommunikation Mbh
    Pr Berater
    Avantgarde Gesellschaft Für Kommunikation Mbh Nov 2003 - Jun 2005
    Munich, Deutschland, De
    Clients: Microsoft Xbox, Games for Windows, MSN
  • Worx Agentur Für Pr Gmbh
    Pr Assistant
    Worx Agentur Für Pr Gmbh Sep 2001 - Nov 2003
    Clients: Microsoft Xbox, Games for Windows, LucasArts

Matthias Mirlach Skills

Computer And Video Games Product Marketing Brand Management Marketing Strategy Online Marketing Online Advertising Advertising Media Planning Public Relations Community Management Marketing Retail Marketing Video Games Corporate Communications Internal Communications Social Media Marketing Digital Marketing Content Marketing Cooperative Marketing Free To Play Social Games Mobile Games Media Digital Media Event Management Blogging Handyspiele Videospiele Produktmarketing Digitale Medien Marketingstrategie Social Network Spiele Online Marketing Onlinewerbung Digitales Marketing Werbung

Matthias Mirlach Education Details

  • Bayerische Akademie Für Werbung Und Marketing
    Bayerische Akademie Für Werbung Und Marketing
    Marketing-Management

Frequently Asked Questions about Matthias Mirlach

What company does Matthias Mirlach work for?

Matthias Mirlach works for Second Stage

What is Matthias Mirlach's role at the current company?

Matthias Mirlach's current role is SECOND STAGE // Marketing Intelligence for PC & Console.

What is Matthias Mirlach's email address?

Matthias Mirlach's email address is mm****@****ail.com

What schools did Matthias Mirlach attend?

Matthias Mirlach attended Bayerische Akademie Für Werbung Und Marketing.

What skills is Matthias Mirlach known for?

Matthias Mirlach has skills like Computer And Video Games, Product Marketing, Brand Management, Marketing Strategy, Online Marketing, Online Advertising, Advertising, Media Planning, Public Relations, Community Management, Marketing, Retail Marketing.

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