Meaghan O'Rourke Email & Phone Number

Boston, MA, US

Greater Boston Area

Strengthen the social media program of the health division by reducing the overall number of social media properties across the digital landscape. In doing so, I created best practices and strategies for all social media contributors, including establishing various policies to ensure security and reputational balance. By using Google analytic data, outside.

Greater Boston Area

Continued to grow the social media presence of BSO, Inc. Developed a social media ad program, cultivating a close relationship with a vendor to expand ticket sales with documented growth over time. Promoted community events and television events, to build excitement and promote attendance. Managed in-venue communication tools like plasma screens and.

Boston, MA

Managed multiple email marketing and communication campaigns for 4 different brands, working with the larger marketing team to maintain consistency and continuity across all digital marketing touch-points. Developed a social media strategy for 3 brands across 5 major social media networks, growing the audience, and engagement steadily over 2 years. Created.

Greater Boston Area

Help launch and ensure quality of several projects on redesign of current website tools and applications and launch of mobile siteCreate several digital communications for internal and external audience including use of video, social media, and emailWork closely with the Marketing, Development, and Public Affairs departments on various and extensive.

Member of the Public Affairs team for a top specialty hospitalWork collectively with other Public Affairs team members on various publicationsCollaborate on several special projects including video shoots, video editing, fundraising events and Annual ReportDirectly assist the Vice President of Communications on several special projects including website.

Member of the communications teams at a growing non-profit in the healthcare field Manage monthly newsletters to over 2,000 people, as well as work on community outreach project that had doubled in sizeConduct monthly analytics on community outreach project to track growth and qualityAssist Development Officer, Special Projects Manager, AWARE Manager and.

Manage accounts for top 2 stations in the marketManaged accounts of 50 billing clients and 20 prospective clientsCreated marketing plans involving multiple variants including radio, print, and online mediumsCreated and presented marketing plans for existing and perspective clients highlighting the importance of radio and internet in a Marketing Mix

Regional reporting Led development, research, interviews, and attended functions supporting topics at hand to further develop idea to benefit story for the community Reported on current events happening in various communities throughout the regionInterviewed many political and business leaders throughout area communities on various topics regarding.

Wrote monthly observational column regarding topical events on Manhattanville Campus or involving student affairs/culture Reported on several on-campus events and lectures, and participated in brainstorming, pitch, and think tank meetings

Office clerical work, student supervisor, tele-counselor, tour guide, student assistant in the admissions office.

Marketing for a college radio station on a campus of 1,500 studentsAdvertised Station Events by using new techniques, such as Facebook and texting alertsCreated, planned, and coordinated promotional campaigns to being new live acts to the campus and new talent on airOrganized and advertised 2 significant charity events, raising $1,000 for various charities.

Published a number of articles that related to business in the Worcester Metro AreaAssisted with editorial projects; the "Book of Lists" and "Forty under 40"Interviewed, researched, and summarized information to be later used in articles

Master'S Degree, Communication; Integrated Marketing Communications

Bachelor'S Of Arts, Management

Activities and Societies: WMVL Promotions Manager, Touchstone Columnist

Education record