Managed tasks and coordinated with the technical team to address product and team issues.Prioritized past work and product bugs, ensuring efficient resolution alongside the development of new product and infrastructure features.Designed several projects, creating high-fidelity end-user product designs instead of wireframes due to extensive product design background.Discovered and resolved several significant front-end and back-end bugs, adhering to a specific timeline with prioritized tasks.Documented the future product roadmap and prepared precise Product Requirement Documents to ensure accurate implementation of all upcoming tasks.

Managed and built a high-performing design team, ensuring alignment with company goals and project requirements.Led the design and execution of several projects, maximizing user acquisition through innovative design and strategic campaigns.Collaborated closely with marketing and content teams to design and run multiple successful campaigns.Maintained and enhanced the main project by adding significant new features, improving overall user experience and engagement.

Yuz Games studio is a mobile game development start-up.Designed game interface including art assets and 2d models.Developed and maintained the design system using Sketch.Created and ran several A/B tests in collaboration with the product team to improve game KPIs resulting in to increase in day 1 retention by +40%.

Designed responsive web interfaces to ensure seamless user experiences.Conducted A/B tests, leveraging design and data analysis skills to improve conversion rates in a fast-paced environment.Analyzed daily user video sessions across different platforms to identify and resolve issues.Designed several campaigns and landing pages to boost user engagement.Collaborated with the design manager and CEO to create highly user-centered product designs.

Joined to create a better user experience for insurance products.Conducted surveys to understand user needs and preferences.Designed the landing page, enhancing user engagement and satisfaction.Collaborated closely with the design and product teams to implement improvements.

Karafs is the fastest growing company in the Digital Health market of Iran. It provides services for fitness, women’s health, and mental health. KarafsApp has +5 million registered users and is the most popular application for fitness in Iran. - Led the product design vision and strategy by collaborating with product managers and stakeholders. - Managed the design team and trained the designers to work in an agile environment.- Planned and executed the processes of UX research with automatic and dynamic methods.

- Improved purchased conversion rate in the mobile application by +40% and install conversion rate 
in the website by +25% with continuous A/B testings on onboarding and purchase scenarios.- Created the design system and information architecture using Sketch, Abstract, and Zeplin.- Contributed to product discovery processes like surveys, competitive analysis, usability testing, deep interviews
and data monitoring.

- Designed two applications for buyers and sellers for the Bidopin project which is a location-based online marketplace.- Produced clickable prototypes, mockups, and wireframes.- Created style guides and web CSS interaction.

- Created interface concepts for three web applications.- Produced visual content for marketing usages.