Melissa Blackwell work email
- Valid
Melissa Blackwell personal email
Melissa Blackwell phone numbers
Healthcare & Professional Marketing and Team Building executive adept at understanding business objectives and creating strategies to exceed revenue expectations. Ability to identify organization strengths and develop brand message to build trust and generate interest among target customers and community. Take professional organizations who demand to be number one in their marketplace and by challenging the status quo, empower, lead and connect those healthcare providers and their support teams with a simple but effective and proven Marketing & Team Building Process. Proficient with all aspects of media planning, advertising, online marketing and social media; manage comprehensive marketing plans with budgets over $2M annually. Excellent communication skills honed over more than 20 years of working with internal and external customers. Industry expertise includes healthcare, professional services and non-profit. Significant highlights include:• Advise dentistry practice on marketing strategies that have led to 300% growth. Developed brand platform, instigated culture shift by launching publicity campaign for industry/business that had never advertised, and generated leads with seminars that were promoted via social and conventional media. • Led all marketing efforts for orthopedic practice that grew from $2M to $20M in revenue and from 3 to 8 surgeons over 8 years. Repositioned practice with new brand identity after name change that expanded services; designed referral contest that generated $2M of additional revenue. • Tripled revenues in 1 year for underperforming division of insurance company. Met with client to understand goals, developed integrated marketing campaign using print, social media and trade shows, and trained salespeople on new brand messaging and customer service strategies.
Alabama Orthopaedic Clinic
-
Director Of MarketingAlabama Orthopaedic Clinic 2015 - PresentMobile, Al
-
Marketing & Team Building ConsultantWesmore Marketing & Team Building 2003 - 2015Lead business that designs, manages and coordinates marketing strategies for healthcare and professional clients in 5 states. Develop business through client and networking referrals. Focus on getting entire teams aligned, systematically seeking opportunities and connnected so they experience "forever growth." Developed team training process that: Aligns healthcare providers, clinical, front office, business and marketing people all on the same page with exactly how to get there: Opportunity by systematically finding the best sources of patients and clients: Connection by building a patient and community image and referral base that brings sustainable growth for years to come. Build reputation for excellence and ingenuity; invited as Team Trainer, Motivational Speaker for audiences from 50 to 2000 people.• Consulted with University of Alabama (UA) to improve effectiveness of health fairs. Devised strategy to market services assertively to booth visitors; train all staff annually. Dental group attracted 15 new patients with expected revenue of $375,000 in year 1; totals have risen each year.• Recommended client sponsorship of UA Gymnastics Team to build name recognition and communicate services offered. Client received more than 100 inquiry phone calls, increasing business by 40%.• Grew business 100% in 9 month period for chiropractic institute consisting of 6 separate complementary service businesses. Designed strategic marketing campaigns for each entity; group now exploring expansion to 2 other cities.• Devised extensive marketing campaign for real estate firm. Trained salespeople locally and regionally to close transactions more effectively and develop deeper relationships with clients. Business increased 25% in 3 months despite slow economy.
-
Director Of MarketingAlabama Orthopaedic And Spine Center Of Tuscaloosa 1995 - 2003Tuscaloosa, Alabama AreaDeveloped marketing plans for physician group with revenues increased from $2M to $20M; marketing budget ranged from $35K to $125K. Organized events educating public on expertise and services; designed print campaigns, brochures, commercials and publicity. Recruited new staff and developed hospital referral network.• Developed 3-stage layered marketing plan across 4 counties. Methodically implemented strategy to 1) increase name recognition, 2) educate the community on services provided and 3) affect emotions by involving testimonials of actual patients.• Expanded University of Alabama affiliation by developing communication system, relationships and referral strategies with emergency room physicians and athletic coaches. Practice became primary referral source, generating $3M yearly.• Promoted orthopedic practice by initiating and managing participation in annual Christmas on the River in Demopolis and City Fest tent in Tuscaloosa. Grew attendance yearly, drawing more than 20,000 to tents at each festival by eighth year. Generated new business by educating prospective patients, creating referral relationships with physicians and building significant regional reputation.
-
General Manager / Membership DirectorThe Chamber Of Commerce Of West Alabama, 1991 - 1995Tuscaloosa, Alabama AreaDirected recruiting and retention programs for Chamber members, collaborated with President to design marketing packages to attract businesses, and effectively executed vision of Board of Directors.• Recruited new members, significantly exceeding annual goal of 100 new members each year. Retained business members, maintaining at least 97% membership each year.• Launched Marketplace concept, an annual local business tradeshow, for Chamber members. Sold booth space and promoted event to local community. Solicited 30 vendors in first year and subsequently doubled participation each year.• Transformed Marketplace into Business After Hours format after recognizing need for fresh strategy. Instigated selective company participation and refocused on business-to-business networking; events consistently attracted 500+ people.
Melissa Blackwell Skills
Melissa Blackwell Education Details
-
Education
Frequently Asked Questions about Melissa Blackwell
What company does Melissa Blackwell work for?
Melissa Blackwell works for Alabama Orthopaedic Clinic
What is Melissa Blackwell's role at the current company?
Melissa Blackwell's current role is Marketing/Branding Revenue Generator.
What is Melissa Blackwell's email address?
Melissa Blackwell's email address is mm****@****ast.net
What is Melissa Blackwell's direct phone number?
Melissa Blackwell's direct phone number is +120539*****
What schools did Melissa Blackwell attend?
Melissa Blackwell attended University Of Alabama.
What skills is Melissa Blackwell known for?
Melissa Blackwell has skills like Marketing And Advertising Campaigns, New Business Development, Strategic Planning, Brand Messaging, Media Relations, Contract Negotiation, Training Presentations, Team Leadership, Budget Management, Budgets, Integrated Marketing, Online Advertising.
Not the Melissa Blackwell you were looking for?
-
5hotmail.com, mirabellabeauty.com, rcre.com, blackwellcre.com, comcast.net
1 +131769XXXXX
-
-
1elliott-tool.com
-
Melissa Blackwell
Practice Manager, Partner Delivery | Human Capital Management Sr. Solution ConsultantGreater Augusta Area2gmail.com, ukg.com
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial