• Works closely with co-founders and creative team on regular brainstorming sessions and creates rollout plans for the brand’s main platform, Instagram (@fromkora), which has had a 375% increase in organically grown followers from 12K to 57K as of July 2022.• Manages brand presence through graphics and copy and provides suggestions to continue strengthening brand presence by initiating brand page’s video feed posts, IGTV videos, Instagram Live session, and Instagram Guides.• Engages social media community through scheduled posting and responding to direct messages, comments, and mentions.

Graduate assistant for the College of Communication and the Arts. Participated in events planning, execution, and evaluation for the College. Authored news stories and created presentations and posters for promotional material. • First Graduate Assistant to create graphics for official College distribution and Graduate Student Association’s branding. • Pitched and authored 15 news and events stories for the College’s news microsite and its Institute for Communication and Religion.• Facilitated 10+ College open houses and academic forums from planning to execution and evaluation of event feedback.• Entrusted with prospective student communications and successfully guided students from application to enrollment.• Served as a steward for the College of Communication and the Arts Graduate Student Association, conceptualizing and managing community events and communication plans.

Various projects for K Madison Media, a startup digital marketing agency for small businesses and individuals in Teaneck, NJ and its clients Real Estate Life 360, Coccia Real Estate Group, and NJ Local Homebuyers• Created 100+ videos with thumbnails and copy for K Madison Media and its clients’ content marketing rollouts.• Led creative direction and design for K Madison Media clients’ brand identities, brand voices, and communication strategies.• Conceptualized, wrote, and edited copy for websites, landing pages, emails and newsletters based on brands’ goals.

Participated in the conceptualization, creation, and implementation of media for live events. • Provided production assistance and marshaling for stockholder events of major clients, Tupperware and Nestle.• Created event concept mock-ups for Tupperware, NESTLE, Pediatrica OTX, and Mayekawa.• Developed concepts for posters, promotional materials, and videos for clients’ corporate events.

Internship program for the Philippine Business Sector Response to HIV/AIDS of Shell, Fortune 500 multinational petroleum refinery. • Developed concise infographic posters and pamphlets for sector’s initiative to distribute accurate HIV/AIDS information.• Assisted for workshop and testing outreach of 100+ company workers as part of sector’s HIV/AIDS prevention campaign.I and my group of fellow classmates from Assumption College San Lorenzo became the very first student volunteers for Shell Philippine's corporate social responsibility department, Pilipinas Shell Foundation Inc. We worked as the creative team of PBSR, made visual aids such as posters and infographics. We also produced a short institutional documentary on our experience there and the facets and importance of PBSR's mission. To be able to create the media outputs, we were immersed in hands-on volunteer work for PBSR's trips to call centers and the HIV/AIDS awareness and support group, Love Yourself Project Philippines. During my stay with PBSR, we were able to create relevant media outputs that were needed by PBSR to be able to connect with a younger HIV/AIDS affected demographic.