Mariia Novokreshchenova

Mariia Novokreshchenova Email and Phone Number

Manager, Publicity and Promotions at The TARO Group @ The TARO Group
Mariia Novokreshchenova's Location
Canada, Canada
Mariia Novokreshchenova's Contact Details

Mariia Novokreshchenova work email

Mariia Novokreshchenova personal email

n/a
About Mariia Novokreshchenova

Dedicated, goal-oriented and collaborative professional with 6+ years of progressive experience in Entertainment Publicity, Promotions, Management, Communications and Marketing. As a graduate with a diverse skill-set and a B.A. degree (Honours) in Creative Industries at TMU (fka Ryerson University, Toronto), the emphasis of my studies laid in Media Business, Film and Television Studies, and Talent Management.My previous experience includes various positions starting from a festival volunteer, an event manager, a performer, a teaching assistant to a promotions coordinator, a publicist, and for the past few years - a publicity and promotions manager at a public relations agency. I am always looking for opportunities that would add to my experience in the marketing and public relations field, and give me a chance to prove myself.Being an absolute film and television fan and an avid reader, I truly believe that these art forms can inspire and change people’s lives, as they once changed mine. I hope to continue working with and leading incredible teams, bringing incredible stories and performances from all over the world to audiences across Canada and beyond, while providing outstanding results and value to stakeholders.

Mariia Novokreshchenova's Current Company Details
The TARO Group

The Taro Group

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Manager, Publicity and Promotions at The TARO Group
Mariia Novokreshchenova Work Experience Details
  • The Taro Group
    Manager, Studio Publicity And Promotions
    The Taro Group May 2023 - Present
    Toronto, Ontario, Canada
  • The Taro Group
    Manager, Publicity And Promotions
    The Taro Group Oct 2021 - May 2023
    Toronto, Ontario, Canada
    Lead and assist with theatrical, digital, television, web, festival, lifestyle and exhibition projects and releases.PUBLICITY- Create pitches and strategic angles for media communications- Secure review, interview, feature coverage on broadcast, print and online Canadian and international outlets- Create and edit media coverage and wrap up reports, press kits, press releases, production notes, review snapshots, social media kits, publicity directives, event breakdowns and… Show more Lead and assist with theatrical, digital, television, web, festival, lifestyle and exhibition projects and releases.PUBLICITY- Create pitches and strategic angles for media communications- Secure review, interview, feature coverage on broadcast, print and online Canadian and international outlets- Create and edit media coverage and wrap up reports, press kits, press releases, production notes, review snapshots, social media kits, publicity directives, event breakdowns and full press day packages for staff and talent (schedules, car grids, etc.)- Maintain daily media monitoring manually and through specialized platforms (ex. Meltwater)- Handle in-person and digital press days, tours, events, screenings and premieres, from bookings to talent handling- Lead full publicity campaigns for festival titles (including Toronto International Film Festival)PROMOTIONS- Plan, brainstorm and manage multiple promotional campaigns for various clients / titles simultaneously- Research and create targeted outreach lists for broadcast, online, grassroots and influencer campaigns; develop relationships with partners- Secure cross-promotional, gifting and contesting opportunities across Canada- Execute paid and un-paid influencer campaigns from start to finish- Analyze marketing briefs and prepare SOW / social media kits- Ensure smooth run of events through communications- Handle and maintain winner communications, email database, work-back schedules, etc.- Produce creative materials through platforms such as Adobe Photoshop- Provide weekly / campaign status reports and analytics- Lead brainstorming and client calls- Use specialized ticketing platforms, from screening creation to customer support - Handle national screenings / eventsADDITIONAL- Budget / PO management- Assist with corporate screenings, exhibition launches and online events- Interview, train and oversee a team of interns / coordinators- Participate in social media management / content creation Show less
  • Taro Pr
    Publicist
    Taro Pr Jan 2020 - Oct 2021
    Toronto, Canada
  • Taro Pr
    Publicity And Promotions Coordinator
    Taro Pr Jun 2018 - Jan 2020
    Toronto, Canada Area
  • Taro Pr
    Promotions And Publicity Intern
    Taro Pr Apr 2017 - Oct 2017
    Toronto, Canada Area
    - Assisted with daily media monitoring by pulling print, broadcast, online clippings through Infomart and manual search for various clients- Participated in brainstorming for promotional campaigns supporting future film releases- Assisted in managing Toronto based press screenings (check-in, collection of initial reactions, follow-up communication)- Assisted in managing promotional screenings for clients’ releases in Toronto (communication with theatre managers, check-in, scanning… Show more - Assisted with daily media monitoring by pulling print, broadcast, online clippings through Infomart and manual search for various clients- Participated in brainstorming for promotional campaigns supporting future film releases- Assisted in managing Toronto based press screenings (check-in, collection of initial reactions, follow-up communication)- Assisted in managing promotional screenings for clients’ releases in Toronto (communication with theatre managers, check-in, scanning GoFoBo passes, managing VIP lists and dealing with guests)- Used MailChimp and created promotional and informational emails - Created materials and email templates for promotional partners, events, promotional screenings, press screenings, announcements, invites- Secured promotional partnerships and coverage across Canada- Participated in various meeting, updated weekly status reports and publicity and promotions wrap up reports for clients- Supported the team throughout TIFF 2017 by scheduling, handling, assisting at interviews, press days and premieres Show less

Mariia Novokreshchenova Skills

Microsoft Office Adobe Creative Suite Dance Theatre Film Ballroom Dance Latin Dance Classical Ballet Market Research Client Relations Organizational Effectiveness Event Planning Social Media Teamwork Microsoft Excel Powerpoint

Mariia Novokreshchenova Education Details

Frequently Asked Questions about Mariia Novokreshchenova

What company does Mariia Novokreshchenova work for?

Mariia Novokreshchenova works for The Taro Group

What is Mariia Novokreshchenova's role at the current company?

Mariia Novokreshchenova's current role is Manager, Publicity and Promotions at The TARO Group.

What is Mariia Novokreshchenova's email address?

Mariia Novokreshchenova's email address is ma****@****opr.com

What schools did Mariia Novokreshchenova attend?

Mariia Novokreshchenova attended Ryerson University, Gymnazium #11, Unesco Associated School.

What skills is Mariia Novokreshchenova known for?

Mariia Novokreshchenova has skills like Microsoft Office, Adobe Creative Suite, Dance, Theatre, Film, Ballroom Dance, Latin Dance, Classical Ballet, Market Research, Client Relations, Organizational Effectiveness, Event Planning.

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