• Contributed innovative ideas and research to formulate effective marketing strategies for diverse products and services.• Manages project budget and ensures cost-effectiveness.• Researched industry and marketplace trends to develop marketing solutions and enhance business operations.• Oversee all marketing contracts, RFPs, and service orders to ensure compliance and efficiency.• Analyzed various company reports to assess sales, gross profit, and inventory activities, ensuring data-driven decision-making.• Monitored sales data and metrics to meet or exceed team quotas and performance goals.• Attended trade shows and traveled to client meetings, representing the brand effectively.• Developed targeted sales strategies, including special promotions and sponsored events, to boost product visibility and engagement.• Developed and executed strategic plans to include budget considerations, site goals, and forecasts for appropriate activities.• Created detailed project plans for several projects, outlining tasks, deadlines, and resource allocation.

• Led project management efforts for various projects, coordinating multiple priorities within tight deadlines.• Planned and implemented several digital media campaigns, targeting lead generation and brand reputation improvement, reaching a precisely targeted audience of over 500,000 people.• Assisted in detailing and implementing comprehensive marketing plans that align with organizational goals.• Conduct market research to understand target audiences and competitor strategies.• Track and analyze campaign performance metrics to measure success and identify improvements.