I run ads for companies.Those ads make them money.I'm very good at it, and I like it.Want help with that?👉 If you're an industrial company: gorilla76.com👉 If you're not: DM meAnd now, the boring part of this bio: 10+ years experience in marketing, ops, and growth strategy - with teams of 15+ managed - in Fortune50 and startups. Somehow ended up training startups for the US State Department too.Now I work to grow companies.Leading with paid ads. Highlights of campaigns I've created, executed, and managed:• Booked 109 ICP meetings for VC-backed startup in 35 days (yup)• $840,000 closed won revenue from $52,000 in ad spend in 10 months• $2M pipeline increase for material handling manufacturer in 12 months• Profitably scaled paid ads program for RE startips from $0 to $300,000 annually• Booked 70+ ICP meetings for software development firm book through a content-led strategy• Drove 1200+ organic webinar registrants for EdTech company, resulting in $50K in sales day-of• Scaled B2B manufacturer's qualified lead volume 100% in 5 months with paid social/searchThanks for reading this far. What kinda coffee do you drink?
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Paid Ads NerdFireshow MediaAustin, Tx, Us
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Sr. Demand Generation StrategistGorilla 76 Mar 2023 - PresentSt. Louis, Mo, Us• Lead portfolio of demand generation and social advertising clients - across strategy development and execution, messaging, A/B testing, acquisition funnel development, and marketing automation.• Generated $1.2M in qualified pipeline over 12 months for industrial client in 12 months with paid social + paid search• Drove 300% increase in industrial client's US pipeline in 6 months of building, executing, and managing demand gen program• Lead 400% increase in leads from target accounts for B2B SaaS startup within 2 quarters of paid social, paid search, and ABM• Closely collaborate with internal and external cross-functional teams (C-level, Marketing, Sales) to build target audiences, refine customer-facing messaging, and establish marketing KPI that actually drive sales -
Freelance Growth MarketerFireshow Media Jul 2019 - PresentAustin, Tx, Us• Generated 4200+ leads and 700+ ICP meetings for multiple clients through content marketing, thought leadership, advertising, and email marketing• Create demand generation and GTM strategies with stakeholders across consulting firms, SaaS companies, professional services firms• Have a track record of generating 100+ meetings per customer in 2022, from ICPs in Fortune50 and venture-backed startups• Generated $200,000+ pipeline for medical firm in 45 days through advertising campaign, with less than $10 CPL• Created and hosted 80-speaker online conference, getting 500+ signups through online marketing and collaborations with City of Austin, Austin Chamber of Commerce, and more• Created, hosted, and marketed podcast to 10,000+/month downloads, gaining mentions in Austin-American Statesman, Politico, as well as winning Austin's 50 on Fire award -
AdvisorFinerr Bookkeeping Sep 2024 - Present -
AdvisorNarwhal Media Group Aug 2022 - PresentNew York, New York, Us -
Growth Marketing & Demand Gen Lead (Contract)Ibble - Social Media Platform Jan 2022 - Nov 2022Austin, Texas, Us• Achieved 1M+ views, 10,000+ downloads, and a 300%+ increase in DAU in through content marketing and outreach systems for funded startup• Generated 700+ ICP leads, 450+ signups, and 150+ meetings through audience-focused brand messaging campaign and marketing automation -
Growth Marketing & Demand Gen Trainer (Contract)U.S. Department Of State Sep 2020 - Oct 2021Washington, Dc, Us• Developed online curriculum, hosted mentor sessions, and custom outreach strategies for 15+ startups in US Market Entry Acceleration Program - through City of Austin Contract• Developed and hosted GEW 2020 conference with 40+ speakers -
Accelerator Operations Sr. Program ManagerCapital Factory Nov 2019 - Mar 2020Austin, Tx, Us -
Sr. Engineering Operations Program ManagerDell Technologies Sep 2018 - Nov 2019Round Rock, Texas, Us• Lead remote team of 30+ engineers across 8 countries for business-critical compliance program, building measurement frameworks to meet regulatory KPIs, and providing regular updates to leadership team• Was selected to speak on panel at Dell Engineering's internal Director+ conference around tea culture, L&D, and growth opportunities within Dell• Oversaw the process design, requirement mapping, development, and operational adoption of multiple Business Intelligence projects across SharePoint, Tableau, and ZenDesk for global organization of 150+ leaders and engineers -
Operations Project ManagerDell Technologies Jul 2014 - Sep 2018Round Rock, Texas, Us
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Podcast Host & Content MarketerThe Fire Show Oct 2016 - Mar 2019 -
Growth Marketing AdvisorMediatech Ventures 2018 - 2019Austin, Texas, Us -
Marketing AdvisorGrubtubs, Inc. Feb 2017 - Oct 2018Austin, Texas, Us• Coached founder to win $360,000 at WeWork Creator Pitch Competition• Coached founder to win $50,000 at MassChallenge Pitch Competition -
Conference EmceeFund Conference May 2018 - May 2018Chicago, Illinois, Us -
Messaging CoachElite Sweets Mar 2018 - May 2018Austin, Texas, Us• Coached founding team to win $360,000 at WeWork Creator Pitch Competition -
Operations InternDell Technologies May 2013 - Aug 2013Round Rock, Texas, Us
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Product Marketing Intern360Training Sep 2012 - Nov 2012Austin, Texas, Us
Moby Hayat Education Details
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Texas Mccombs School Of BusinessTechnology Commercialization -
The University Of Texas At AustinEconomics
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Aitchison College
Frequently Asked Questions about Moby Hayat
What company does Moby Hayat work for?
Moby Hayat works for Fireshow Media
What is Moby Hayat's role at the current company?
Moby Hayat's current role is Paid Ads Nerd.
What schools did Moby Hayat attend?
Moby Hayat attended Texas Mccombs School Of Business, The University Of Texas At Austin, Aitchison College.
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