Kush Modi
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Kush Modi Email & Phone Number

Strategic Marketing & Business Professional
Location: Mumbai, Maharashtra, India 7 work roles
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Role
Strategic Marketing & Business Professional
Location
Mumbai, Maharashtra, India

Who is Kush Modi? Overview

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Kush Modi is listed as Strategic Marketing & Business Professional based in Mumbai, Maharashtra, India. AeroLeads shows a matched LinkedIn profile for Kush Modi.

Kush Modi previously worked as Marketing & Business Strategy Specialist at Karma Management Global Consulting Solutions Pvt Ltd and Senior Marketing Project Manager at Indian Cancer Society.

Profile bio

About Kush Modi

A dynamic marketing leader with a 9-year track record of steering top-performing operations in marketing, media, and advertising. Renowned for my innovation, creativity, and professionalism, I specialize in strategic planning, budget management, and global project oversight. My expertise includes marketing automation, performance marketing, and SEO, delivering impactful results.Committed to staying ahead of emerging trends and embracing experiential marketing, I offer a forward-thinking and cohesive approach for sustained growth. With a rich background, I bring extensive skills in digital marketing, SEO, SEM, SMM, PPC, performance marketing, email marketing, e-commerce, and marketing automation.My journey includes gaining industry best practices during my tenure with Godrej & Boyce Mfg. Ltd. (Intern), where I acquired hands-on experience in UI/UX development and played a pivotal role in various digital marketing responsibilities from conceptualization to product launch.Working with top startups, I acquired a 360-degree market knowledge and conceptualized the innovative concept of "Personal Shopper" at Shoclef. Proficient in digital campaign management, international marketing, Google Analytics, marketing strategy, product launches, and pan-India events management, I bring a holistic skill set to the table.My skills extend to integrated media campaigns, branding, advertising, ATL-BTL activities, affiliate partnerships, public relations, CRM & ORM management. I excel in SEO/SEM/SMM/PPC/CPA/email marketing/UI-UX/content marketing, media planning, media buying, contract negotiations, and budget management.Known for formulating and implementing effective sales and marketing strategies, I specialize in enhancing product value, pricing, consumer insights, GTM strategy, and competitive analysis. An enterprising and dynamic professional, I possess strong planning, analytical, and problem-solving skills, coupled with a talent for mentoring and directing teams toward success.

Listed skills include Marketing, Business Development, Marketing Communications, Management, and 38 others.

7 roles

Kush Modi work experience

A career timeline built from the work history available for this profile.

Marketing & Business Strategy Specialist

Mumbai, Maharashtra, India

• Orchestrated business alliances and growth strategies across multiple countries to drive business expansion.• Led marketing efforts to enhance brand expansion and secure new clients through innovative campaign strategies.• Streamlined short-term and long-term objectives aligned with overall business goals to realize the company's vision.

Feb 2021 - Mar 2024

Senior Marketing Project Manager

Mumbai, Maharashtra, India

Project Leadership:Led marketing projects valued at INR 25 Million, ensuring alignment with the organization's vision and mission.Team Collaboration:Coordinated activities with a dedicated core team of 6 members to drive cohesive project execution.Business Standards Innovation:Spearheaded the development of new-age business standards and segments, aligning with organizational goals.Comprehensive Project Management:Executed end-to-end project management, ensuring strategic planning and timely delivery.Integrated Marketing:Orchestrated planning and execution of PR, ATL, and BTL activities to maintain a unified marketing approach.Strategic Alliance and Media Planning:Assisted in the formation of strategic alliances and contributed to media outreach planning and buying.Budgetary Oversight:Played a pivotal role in budgeting for the financial year, handling a current budget of INR 80 Million.Client-Facing Representation:Represented the organization in client meetings, actively contributing to deal closures and relationship-building.Holistic Strategies Execution:Implemented on-ground and digital strategies, ensuring a seamless integration of both approaches.Digital Space Management:Managed the digital space, optimizing online presence and ensuring effective digital marketing strategies.Agency Coordination:Oversaw agency management, ensuring alignment with organizational objectives and efficient collaboration.Stakeholder and Client Relations:Nurtured relationships with stakeholders and clients, prioritizing their needs and maintaining satisfaction.

Aug 2019 - Jun 2020

Manager Strategic Alliance & Marketing

Mumbai Area, India

Budget Management:Administered a marketing budget of 1 Million, ensuring optimal allocation for effective campaigns and strategies.Growth Marketing Strategies:Developed and executed yearly growth marketing strategies to drive business expansion and market share.Strategic Sponsorship Management:Coordinated yearly sponsorship initiatives, aligning partnerships with overall marketing goals.Annual Budgeting Expertise:Applied annual budgeting expertise, forecasting and allocating resources for sustained marketing success.Strategic Alliance Oversight:Managed and nurtured strategic alliances on a yearly basis, optimizing collaborative opportunities.Post-Launch PR Management:Orchestrated PR efforts post-launch, ensuring continued positive brand visibility and communication.Continuous Brand Management:Implemented ongoing brand management strategies to uphold brand consistency and relevance.Brand Activation Strategies:Developed and executed strategies for brand activation, ensuring impactful engagement with the target audience.Product and Customer Profiling:Conducted product profiling for strategic market positioning and executed customer profiling for effective targeting.Event Planning Expertise:Spearheaded yearly events planning, creating memorable and impactful brand experiences.Influencer Campaigns and Endorsements:Executed yearly influencer campaigns and endorsements, leveraging digital influencers for brand promotion.Brand Intellectual Property Creation:Ongoing creation of brand intellectual property, establishing unique and proprietary elements.PR and Media Planning Expertise:Developed yearly PR and media planning strategies, optimizing media channels for maximum impact.

Mar 2019 - May 2019

Manager Marketing Strategic Alliance

Mumbai, Maharashtra, India

Strategic Alliances Leadership: Headed Ruggedian Lifestyle Pvt. Ltd., overseeing alliances and marketing efforts for events.Retail and e-Commerce Expansion: Established arenas for retail and e-commerce business growth, ensuring market penetration.Client-Centric Solutions: Conceptualized client requirements and provided tailored solutions, enhancing customer satisfaction.Business Management & Representation: Managed business operations and represented the company at key events and meetings in Mumbai.In-House Intellectual Property Synergy: Sought synergies with in-house intellectual property, maximizing value for existing clients.Celebrity Management Expertise: Successfully managed and coordinated celebrity engagements, enhancing brand visibility.Strategic PR Planning: Orchestrated and planned public relations initiatives, ensuring positive brand perception.Production and Operation Oversight: Overlooked the production and operation aspects of every intellectual property, ensuring seamless execution.Activation and Promotional Campaigns: Planned and executed activation and promotional campaigns to drive brand engagement.Annual Budget Management: Managed an annual budget of 40.65 million INR, optimizing resources for marketing success.

May 2018 - Nov 2018

Marketing Manager

Mumbai Area, India

Strategic Leadership: Headed Marketing, Events, and retail for ISPL, overseeing operations in 8 cities.Event Planning and Execution: Planned, organized, and executed various events, including Motocross Race, Inter School Premier League, Game On!, MT-HR & H.R. Conclave, FCL, to name a few.Business Standards Innovation: Developed and implemented new business standards and segments, driving innovation in the industry.Media Spokesperson Role: Acted as a media spokesperson, managing and planning press conferences and public relations activities.Strategic Brand Alliances: Assisted in developing strategic brand alliances, and fostering mutually beneficial partnerships.Extensive Audience Reach: Catered to an audience of 1 million learners and collaborated with 1,000 schools PAN India.International Alliances Management: Managed international alliances for Indian sports industries, including BOCA Jr. and Michael Phelps Swimming School and the AATC partnership.

Jun 2014 - Apr 2018

Management Trainee

Mumbai Area, India

MARCOM, SMM, ATL-BTLCollateral SourcingVendor ManagementEvent ManagementCRM

Jun 2013 - Apr 2014

Brand Marketing Intern

Mumbai Area, India

Assessment of business market segment for Godrej & Boyce vending machines in selected areas of Mumbai.Project Details:-Implementing various sales promotions, and campaigns to increase client database.Implementation of corporate strategies & and achieving sales expectations by working with team and customer groups.Mapping clients into different categories and meeting them at that frequency to build relationships & and acquire new customers.To conduct a survey at corporate on the basis of headcounts of employees for Godrej & Boyce vending machines at Hiranandani – Powai, Vikhroli & Navi Mumbai.To analyze the customer satisfaction of all the players of vending machines & and create awareness of the products and services of Godrej & Boyce.

Apr 2012 - Jun 2012
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What is Kush Modi's role at their current company?

Kush Modi is listed as Strategic Marketing & Business Professional.

Where is Kush Modi based?

Kush Modi is based in Mumbai, Maharashtra, India.

What companies has Kush Modi worked for?

Kush Modi has worked for Karma Management Global Consulting Solutions Pvt Ltd, Indian Cancer Society, Shoclef Corporation Limited, Ruggedian Lifestyle Pvt. Ltd., and The Sports Gurukul.

How can I contact Kush Modi?

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What skills is Kush Modi known for?

Kush Modi is listed with skills including Marketing, Business Development, Marketing Communications, Management, Brand Management, Business Strategy, Project Management, and Strategic Planning.

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