At Tasty African Restaurant Ltd, my mission is to blend authentic African culinary experiences with strategic business management. As part of the leadership team that oversees ten corporate branches and seventeen franchises, we prioritise exceptional customer service, operational efficiency, and business growth.My competencies in business development, brand management and creative direction are instrumental in expanding our brand's affinity and presence.Previous Experience I worked with JWT Nigeria from March 2010 to April 2017. As Account Manager for global clients like Ford Motors, Nokia Mobile, GSK and LG, I coordinated all marketing communication activities, both within the local Agency and the wider multi-agency network comprising of Activation, Media and PR.Key responsibilities included * Global Strategic Planning: Collaborated with Team Detroit to develop, adapt and implement global strategies for Ford Motors.* Market Adaptation: Successfully adapted global strategies to fit the Nigerian market, driving brand growth and engagement.* Cross-Functional Leadership: Led a multi-agency team in Nigeria, ensuring alignment with global objectives.* Budget Management: Managed budgets in multiple foreign currencies, ensuring accurate allocation across various channels including ATL and BTL.* Reconciliation: Conducted thorough budget reconciliations, ensuring financial accuracy and compliance.* P&L Management: Oversaw profit and loss statements, driving financial performance and strategic decision-making.In 2017, I joined Noah’s Ark as Deputy Group Head, Business, after the Nokia mobile advertising portfolio moved. In the same year, I led the local multi-agency team to execute the successful re-launch of Nokia Smartphones in Nigeria. This led to my appointment to manage the regional team with direct oversight for Nigeria and Ghana. In 2018, I joined News Central, a pan-African News channel as Brand Manager. I was recruited as a part of the pioneer team where I was accorded the opportunity to build the brand from the concept phase alongside a group of multitalented and diverse people.In April 2021, I expanded my Marketing Communications experience by joining EXP Marketing (a reputable pan-African Consumer Engagement agency) as Senior Account Manager. In this role, I enjoyed working on the Coca-Cola account and executed a successful launch event for the Real Magic campaign.In September 2023, I graduated with a Distinction from the University of Hertfordshire where I attained a Master’s degree in International Business.
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Business Affairs OfficerTasty African Restaurant Ltd Aug 2022 - May 2024London, England, United KingdomTasty African Restaurant is one of the most successful and popular African restaurants in the UK. With 23 branches and counting across London and Kent, Tasty is known for its authentic African dishes, having served for 22 years +. In my role, I manage nine (9) of our branches alongside my team members with focus on customer service delivery, optimized operational output and business management. -
Retail HostMerlin Entertainments Apr 2022 - May 2022London, England, United Kingdom -
Senior Account ManagerExp Marketing Nigeria Apr 2021 - Dec 2021 -
Head, Brand & PromotionsNews Central Tv Aug 2018 - Jan 2021Lagos, Nigeria -
Account Lead Nokia Mobile (Nigeria And Ghana)Noah'S Ark Communications Jan 2018 - Jul 2018Lagos, NigeriaHaving been part of the successful re-launch of the Nokia Smartphone brand in Nigeria, my oversight functions have expanded to the WECA region with a focus on Nigeria and Ghana. -
Deputy Group HeadNoah'S Ark Communications May 2017 - Jul 2018Lagos, Nigeria -
Senior Executive, Business Development & StrategyJwt Nigeria May 2014 - May 2017Lagos, Nigeria
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Executive, Business Development & StrategyJwt Nigeria Feb 2010 - Apr 2014Lagos, NigeriaMy responsibilities include but were not limited to:• Managing brands, including Account Management, Strategic planning, Dealer Integration, Contract Negotiations, Experiential Marketing, Media Strategy, Digital Marketing and Competitor Monitoring• Managing all communications for Ford Motors in collaboration with a multi agency team in Michigan, Detroit • Exploring potential areas that give strategic leverage for brands
Modupe Awe Skills
Modupe Awe Education Details
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Msc (Dist) International Business -
Bsc (Hons)
Frequently Asked Questions about Modupe Awe
What is Modupe Awe's role at the current company?
Modupe Awe's current role is Head of Business & Strategy | Master's in International Business.
What schools did Modupe Awe attend?
Modupe Awe attended University Of Hertfordshire, University Of Lagos.
What are some of Modupe Awe's interests?
Modupe Awe has interest in Blogging, Counseling, Dance, Photography, Music, So Much More, Food.
What skills is Modupe Awe known for?
Modupe Awe has skills like Digital Marketing, Brand Management, Integrated Marketing, Advertising, Marketing Strategy, Marketing Communications, Customer Insight, Strategy, Competitive Analysis, Crm, Brand Architecture, Brand Development.
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Modupe Oluwaseun Awe
Aspiring Product Manager | Customer Service & Sales Professional | Management Consultant | Team Leadership | Msc In Management GraduateLuton
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