Marketing Coordinator
Current
Melbourne, Victoria, Australia
- Responsible for the management and maintenance of all company social media accounts (LinkedIn, Instagram, Facebook, TikTok).
- Worked closely with the Director of Commercialisation to design and deliver promotional marketing content for the annual business conference.
- Planned and prioritised short-term and long-term marketing strategies for greater brand awareness, expansion of customer base and profitable growth.
- Created high-quality, compelling content to supplement various media channels including video, email, articles and white paper.
- Reviewed and proofread all text and designs for posts, adhering to brand guidelines and revising where necessary for effective communication.
- Oversaw Instagram live streams with conference guest speakers and delivered timely information via chat box throughout the stream.