Director Of E-Commerce
o Pioneered the E-Commerce internal scaling and operational development of the Human Resources, Customer Service, and Marketing Departments at a fast-paced startup.o Managed, mentored, and trained managers and teams to achieve organizational and career goals.o Skilled in cross-functional projects with a focus on continuous improvement and delivering measurable results.o Oversaw and developed the implementation of the company's E-Commerce internal operational strategy, resulting in an improvement of employee retention from 60% to 90%.o Development of E-Commerce P&L's, Payroll, Benefits, SOP's, and performance metrics of each department and role.o Development and monitoring of KPI metrics, Data Management, Returns, Repairs, Claims, Risk/Chargeback, Knowledge-Base, and much more, mentoring and collaborating with managers for continuous improvement.o Reduced overall Customer Service Team operating costs by 60% from the previous years while achieving about 30% increase in work productivity and quality, resulting in brand recognition and reputation.o Reduced overall Marketing Team operating costs by 40% from the previous years while achieving in 55%+ overall customer retention via various marketing strategies.o Developed and executed successful email marketing campaigns, including automated flows, email blasts, and customer segmentation. Led the designs on visually appealing emails that resulted in a 15% increase in open-rates.o Mentored and managed a blog manager, writer, and designer which increased store sessions via blogs by 313% from the previous year.o Execution and employee-management of Company Sales, Product Launches, and Product Features.o Shopify Experience: App Integrations, SMS, Flows, Tagging/Automation. o Managed the online website storefront such as headers/footers, kb/faq, end-user experience.