Develop, implement and manage the strategic direction and execution of the company’s vast curriculum and world-renowned Certified Instructors to meet the need of the Middle Eastern markets via geographically disbursed classes, workshops and events with a focus on business development

Established and managed the Company to provide state-of-the art custom designed digital media programs to help organizations amid the rapidly booming and challenging trends in the content creation of Digital Media industry.

• Set the goals and priorities of the Branch with key performance indicators (KPIs) while managing a team of 85 employees and ensuring Company-wide goal alignment.• Facilitated communication of Company vision, strategy and business logic while providing leadership to the Branch and making key decisions that affected sales, levels of service, employee engagement, cost control, and overall financial performance. • Developed and implemented the tactical and strategic business. • Created and reviewed the annual operating budgets with regular reforecasting and continuous improvement while evaluating team performance on regular basis to ensure individual and team contributions supported the goals, and targets were achieved.• hiring and training of corporate sales teams and individuals, provided train-the-trainer for the instructors.

Promoted the sales of IBM hardware and software for this IBM dealer in Qatar with accountability for business development and hunting new accounts and opportunities while maintaining professional relations with customers and ensuring responsive customer service