Indonesia local brand that specialized in socks crafting and various essentials apparels that inspired by the ethnic and modern culture of Indonesia.- Founded in January 2018.- Founded the company, established workflows and systems, and hired a high-performing team to run daily operations.- Designed more than 100 variants of socks and various essentials apparels.- Managed the entire lifecycle of products : from conception, purchasing, production, distribution, advertising, sales, and delivery to end customers.- Established a national distribution and dropshipping network with various stores across Indonesia.- Formed partnerships with international partners in Singapore.- Formed partnership with Bumilangit, and National Geographic Indonesia.- Managing digital sales channels, in-store sales channels, and all digital marketing initiatives to raise brand awareness on social media, as well responding to customer inquiries on all digital communications channels.

- Collaborate with Sekolah.mu as an expert to do a research for various educational materials.- Designed and Developed learning materials about "Entrepreneurship" and "How to Thrive in Marketplace".- Worked as an expert tutor to create a learning video content.

Assisted in planning, development and continuous improvement of marketingcommunication strategies across all channels, both online and offline.Helped increase the company’s brand awareness by executing marketing strategiesand managing communications initiatives.Led pricing negotiations and conception with vendors and other external parties insupport of the company’s marketing activities and related tasks.Collaborate with various internal and external stakeholders to ensure stable andconsistent online traffic, including maintaining great user experience andattractiveness of Tokopedia’s website.