With over 14 years of experience in strategic and operational pharmaceutical and healthcare topics, I currently serve as the Principal of Management Consulting for the Middle East region at Consultile. In this role, I lead a diverse team of professionals, providing strategic direction and ensuring the delivery of high-quality consulting services to our clients.My expertise spans across commercial strategy, digital strategy, brand management, launch excellence, sales force effectiveness… Show more With over 14 years of experience in strategic and operational pharmaceutical and healthcare topics, I currently serve as the Principal of Management Consulting for the Middle East region at Consultile. In this role, I lead a diverse team of professionals, providing strategic direction and ensuring the delivery of high-quality consulting services to our clients.My expertise spans across commercial strategy, digital strategy, brand management, launch excellence, sales force effectiveness, pricing, and market access. I work closely with top global and regional pharmaceutical companies in Europe, Middle East, and Africa, focusing on commercial strategy, mergers and acquisitions, and business development.At Consultile, we specialize in management consulting, market research, digital marketing, and training in the healthcare and pharmaceutical sectors. We are committed to helping our clients navigate the complex healthcare landscape and achieve their business objectives through innovative solutions and data-driven strategies.I am particularly interested in the application of AI in healthcare and am always looking for opportunities to leverage technology to drive efficiency and improve patient outcomes. Show less

Led and managed a wide range of global (US and Europe) and regional consulting projects’ types including:• Management Consulting projects.• Branding and commercial strategy development.• Board level advisory board to pharmaceutical companies and governmental stakeholders and policy makers.• Primary Market Research.Responsibilities• Pre-Sales and management support including formal proposal writing and presentation.• Project management and manage a team of… Show more Led and managed a wide range of global (US and Europe) and regional consulting projects’ types including:• Management Consulting projects.• Branding and commercial strategy development.• Board level advisory board to pharmaceutical companies and governmental stakeholders and policy makers.• Primary Market Research.Responsibilities• Pre-Sales and management support including formal proposal writing and presentation.• Project management and manage a team of consultants and supporting analysts.• Overall project planning, including resources’ allocation, develop questionnaire, design study, tracking of studies and final report structure.Areas of expertise focus on commercial and strategic issues including:• Market Entry Strategies.• Launch excellence.• Market and portfolio assessment & forecasting.• Pricing and market access strategies.• Design, delivery and implementation of recommendations at regional and local level covering a wide variety of key strategic & tactical issues.• Policy shaping and uplifting capabilities.• Geographic and therapy area expansion strategies; assessments for new therapies; portfolio prioritization; identification and evaluation of licensing opportunities.• Strategic forecasting & valuations.• Commercial organization design & sizing.Key consulting engagements includes:• Advised Governments on local manufacturing strategy in healthcare.• Managed a global engagement with the team in U.S and Europe for a leading multinational company to run a core diabetes model to calculate direct and indirect costs associated with poor adherence and persistence of type II diabetic patients and published a white paper that has been provided to the government including innovative proposed solutions on this topic.• Worked with U.S chamber on a global project to provide recommendations to governments for improving their health policies through changes in funding, financing, policy and/or program models Show less

Responsible for driving consulting business and business development as well as leading a wide range of consulting engagements in MENA including: • Pricing and market access strategies.• Policy shaping and uplifting capabilities • Geographic and therapy area expansion strategies; assessments for new therapies; portfolio prioritization; identification and evaluation of licensing opportunities.• Strategic forecasting & valuations• Design, delivery and… Show more Responsible for driving consulting business and business development as well as leading a wide range of consulting engagements in MENA including: • Pricing and market access strategies.• Policy shaping and uplifting capabilities • Geographic and therapy area expansion strategies; assessments for new therapies; portfolio prioritization; identification and evaluation of licensing opportunities.• Strategic forecasting & valuations• Design, delivery and implementation of recommendations at regional and local level covering a wide variety of key strategic & tactical issues.• Market and portfolio assessment & forecasting• Market Entry Strategies.• Commercial organization design & sizing Show less

• Develop, establish and maintain marketing strategies and plans to meet organizational objectives.• Maintain the proper implementation of marketing plans for existing products and future pipelines.• Monitor, analyze and evaluate market trends, market share and competitor activity to identify market opportunities for the products.• Monitor and analyze product performance and customer feedback to generate new product ideas, identify product/service features that need to be changed to… Show more • Develop, establish and maintain marketing strategies and plans to meet organizational objectives.• Maintain the proper implementation of marketing plans for existing products and future pipelines.• Monitor, analyze and evaluate market trends, market share and competitor activity to identify market opportunities for the products.• Monitor and analyze product performance and customer feedback to generate new product ideas, identify product/service features that need to be changed to meet customer needs and liaise with other areas of the organization.• Conducts periodical market visits and periodical brand evaluation.• Ensure all marketing activities comply with developed annual budgets, quarterly forecast and monthly demand plans.• Work with the Sales Department to prepare sales forecasts and budgets, monitor sales volume, revenues and cost against forecast and adapt plans to improve the sales performance of the products and services.• Support management in business development projects Show less