Managing all digital related mediums.Proficient in SiteCore properties (XM Cloud, Content Hub and CDP)Running sales ad for website conversionManaging a monthly budget of USD 50,000 across 7 countries.Gaining 350% ROAS on ad spent on e-com website sales proven with order IDs on GA4 and CDP.Planning and executing seasonal campaigns Halloween, Black Friday, Cyber Monday and Christmas campaign.Managing influencer campaign across 5 countries from concept development and… Show more Managing all digital related mediums.Proficient in SiteCore properties (XM Cloud, Content Hub and CDP)Running sales ad for website conversionManaging a monthly budget of USD 50,000 across 7 countries.Gaining 350% ROAS on ad spent on e-com website sales proven with order IDs on GA4 and CDP.Planning and executing seasonal campaigns Halloween, Black Friday, Cyber Monday and Christmas campaign.Managing influencer campaign across 5 countries from concept development and implementation.Optimizing ads with UTMs attached across all creatives to analyze which creative, platform, webpage and region is performing better. Show less

• Create and develop digital marketing budget breakdown• Develop and execute digital media campaigns that increase brand awareness and engagement. • Leading a team of 8 members• Working with offline marketing strategies and physical branding projects• Identify new social media trends, opportunities, and tactics to improve our social media • Managing social media pages (Facebook, Instagram, LinkedIn (Company and Management Staff), Pinterest, TikTok and YouTube). • Develop… Show more • Create and develop digital marketing budget breakdown• Develop and execute digital media campaigns that increase brand awareness and engagement. • Leading a team of 8 members• Working with offline marketing strategies and physical branding projects• Identify new social media trends, opportunities, and tactics to improve our social media • Managing social media pages (Facebook, Instagram, LinkedIn (Company and Management Staff), Pinterest, TikTok and YouTube). • Develop a corporate strategic digital marketing plan which includes strategies to optimize the corporate customer touchpoints across Alpago's portfolio. • Support in the development, implementation, tracking, analysis, and optimization of our digital marketing campaigns across all digital channels. • Develop social media policy to ensure professional and timely responses. Content Development (Digital Team) Check the copies (Content Writer) Get the digital team approval Creative Development (Graphic Team/Production on Team) Senior Art Director Approval Internal Team Approval Share with the management Publish and Boost • Develop a comprehensive social media calendar with input from senior management, ensuring strategic and effective content planning and quality production of timely rich content pieces in keeping with the overall brand for each asset. • Work with advertising agencies on corporate digital campaigns to optimize content; ensure content updates. • Responsible for planning and budgetary control of all digital marketing. • Measure and generate monthly report the performance of all corporate social media marketing campaigns. • Collaborate with agencies and other vendor partners. • Manage and work on improving the website performance • Coordinate with web developer• Tracking and analysing SEO performance and updating whenever required • Setting up and optimizing Facebook Pixels with analytics • Track and assess Google Analytics (GA4) Show less

Creating contentsContent strategies Campaign pitching Influencer campaigns Social Media Marketing Facebook and Instagram adsGoogle Display NetworkPreparing monthly ad budgetsPreparing monthly analytics report Being the main contact point for clients