Leads Drivhuset's operations in the Borås region, with a strong emphasis on fostering entrepreneurship and supporting innovative startups. Focuses on relationship building, collaboration, and negotiation to create a thriving entrepreneurial ecosystem. Oversees financing, project management, and business development, working closely with companies to help them achieve significant growth and success. Committed to making a positive impact on the businesses supported, contributing to their development and the broader community.

Supported entrepreneurs and innovative startups, focusing on market strategy, business models, and project management. Responsible for networking initiatives and events. Participated in business development projects, contributing to Drivhuset's growth.

Founder of AJOURA, the number one smartphone app that bridges societal gaps caused by language barriers. Our app keeps you up to date by using AI to summarize, re-write and translate news from different news agencies into your preferred language.

Serves on the Management Team Member at the Nordic Textile Academy, an institution that aims to be the go-to educational provider for the Swedish textile industry. Supported the organization's goal to provide tailor-made education in areas such as procurement, design, quality, sustainability, and sales, fostering the growth and development of skilled professionals in the field.

As a Board Member at Business Start Sjuhärad, an association dedicated to supporting new entrepreneurs in the Sjuhärad region, contributed to the development and implementation of programs that provide advisory services, company registration assistance, business planning, bookkeeping guidance, and networking opportunities.

Acted as a Board Member at Bostäder i Borås, a leading housing provider in Borås, Sweden, contributing to the development and implementation of strategies for property management, maintenance, and tenant relations across over 15,000 apartments and various housing options.

Served on the board of IBAB, a municipally owned real estate company in Borås, Sweden, committed to helping businesses grow and develop. Involved in guiding the company's wide range of services, including property development, management, leasing, maintenance, consulting, and project management.

Acted as a Business Development Manager at The Pattern Agency, an agency that aims to revolutionize pattern design through digital services. Supported the organization's goal to expedite lead times and simplify the purchasing process, offering unique patterns and collaborating with carefully selected designers to embody Scandinavian aesthetics.

Provided vision and innovation as Founder/CEO of Borås Escape Game, the city's first immersive adventure. From conception to execution, transformed a simple space into an intricate world of challenges, creating lasting memories and a legacy that stands as a testament to a unique form of entertainment and the impact made on the local community.

As Co-founder/CEO of Mpire, an Award-winning branding and design agency established in Sweden in 2017, led the company's mission to empower brands and create immersive experiences. We focused on combining creativity and functionality to offer distinct value, elevate brand positioning, and deliver exceptional outcomes in areas such as strategy, brand identity, packaging, animation, and consultancy.

Provided financial guidance and business development expertise at Almi, an organization aimed at promoting the development of small and medium-sized enterprises in Sweden. Focused on advisory and lending operations, and the integration of innovation operations, reflecting Almi's commitment to growth, nourishment, and fertility in the business sector.

Acted as a Financial Advisor at Handelsbanken, a bank that has embraced strong decentralization since the early 1970s. Supported the organization's goal to provide personalized service and relevant advice, engaging closely with clients through various channels and emphasizing the bank's commitment to customer satisfaction, cost-effectiveness, and stability.