Ahlan Simsim—“Welcome Sesame” in Arabic—offers a warm and joyful welcome to early learning to young children across the Middle East, especially those affected by displacement. Designed for children ages 3-8, Ahlan Simsim features familiar faces Elmo, Cookie Monster, and Grover, two brand-new Muppet friends named Basma and Jad, animated characters, and pals like a lovable and mischievous baby goat named Ma’zooza who eats everything in sight.

- Creator and showrunner on full season of Channel 1, a one hour broadcast that parodies TV. The sketches aimed to criticize the political situation and social issues in Jordan and how they are represented in media.- oversee each episode weekly from developing writers’ ideas through production to broadcast following all national TV regulations - Collaborated with writers to write and edit 15+ sketches weekly and provided specific feedback to write two episodes ahead of schedule and approved final scripts to move into production effectively - Casted from a pool of 18 fresh talents for weekly sketches then directed rehearsals and table reads with the final cast members .- Oversaw the production with directors on 15 sketches weekly and managed a reduced team of 20+ crew members with a cut down budget due to COVID-19 and produce a quality season.- Delegated the editing schedule and daily tasks to a team of editors while providing comments and feedback on cuts to deliver the episodes before deadline.- Negotiated with the Jordanian TV on regulations to maintain and protect the tonality of show during weekly meetings.

Joined Roya TV writers rooms for comedy sitcoms and sketch shows since 2015. I worked on their weekly political satire show "Tashweesh Wadeh", the successful family sitcom "Jalta", the sketch show "watan Ala Watar", "Mohsen Delivery" sitcom. I also worked on developing original dramas and comedies that are yet to be produced.

Conceptualize campaigns from client briefs and compile a pitch for the client. Write scripts and headlines based on the created concepts.Oversee the execution process for film and visual pieces to make sure they align with the concept.Manage an in-house production team to produce online content for our clientsBuild brand guidelines for our clients, and document them for future use.Maintain a brand guidelines for clients in a variety of industries (e.g automotives, medical, telecom, retailers)Scout and hire freelance talents (e.g cinematographers, music producers, illustrators and public figures).Creat concepts and pitches for possible clients.Develop concepts to be applied for awards and apply them for awards.