Mohammad Farooqui Email & Phone Number

Al Khobar, Sa

Alkhobar, Eastern Province , Sa

Leading 3 key areas of the business - Customer Experience, Information Technology & Data Sciences• Manage the overall Customer Experience framework, strategising the consumer process and journey• Drive customer experience design to support the end-to-end experience for all channels and customer segments. Utilize data from customer insights, KPIs and industry analysis to make data-based design decisions.• Setting the IT vision & strategy, running a team of inhouse and outsourced IT engineers and deploying technology to improve on the products that the company has to offer• Designing and leading the implementation of our strategy for technology while ensuring the implementation and enforcement of technology standards across the organisation• Advocating and communicating technology capabilities internally and externally including leadership, executive committees, and company board• Lead AI projects of high business impact including both project related and research projects.• Layout the AI projects/products implementation processes (ML model development lifecycle) including project inception, exploration phase, model building phase, model deployment, and model retraining. • Lead and design the implementation of AI infrastructure to be used for model deployment in production. Ensure the use of cloud services vis-a-vis local infrastructure for fulfilling different requirements.

Manama, Seef District, Bh

Diplomatic Area, Bh

Al Dhahran, Eastern, Sa

Project managing all aspects of design, development and launch of a Digital Challenger retail bank in the Kingdom of Bahrain. Deploying innovative solutions and fintech partnerships to drive customer acquisition in the digital space. • Building the strategy, operating model and executing the delivery for launch• Digital KYC – Designed the regions first online onboarding & KYC journey• Products – Defined new products focused towards the target segment• Participating and leveraging Bahrain's Fintech hub• Gained Central Bank's license and industry first exemptions• Executing the customer journey and MVP for launch• UX/UI & Digital Platform implementation

Al Dhahran, Eastern, Sa

Co-creator of the region’s first fully digital retail banking proposition and responsible for implementing the Digital channels for customer interaction. • Digital Channels development & BAU for Internet, Mobile, ATM’s and In-store devices. • Conceptualisation & implementation of a unique and simple Web 2.0 Interface• Management of enterprise functional architecture across 9 systems • Digital Marketing across Social Media, SEO, PPC, Aggregator and Affiliates• Development of long, medium and short-term strategies across all retail channels• Vendor and stakeholder management across the bank and technology streams• Execution of launch strategy• Testing and Platform stabilisation

London, Uk, Gb

Lead the team for Search and External eCommerce strategy for Core and Tactical brands of Lloyds Banking Group. • Drive the marketing strategy of Lloyds TSB, Halifax & Bank of Scotland • Manage an annual budget of circa £18m working with media and creative agencies. • Manage traffic through cost effective management of all online marketing channels • Reduced conversion dropouts from 80% to >20% within 2 months• Manage campaigns of both pioneering and seasonal products. • Maintain and develop a working relationship with the brand and product team • Building UX/UI design and customer journey for dedicated landing pages

London, Gb

Responsible for the analysis, data visualisation, business planning across commercial, marketing and sales team.• Analyse data from various sources to derive meaningful insights for strategic planning. • Interlock the sales and marketing numbers as sales against strategic investment• Content management ensuring the changes adhere to the TCF guidelines. • Customer complaints deep-drill, survey data, customer research analysis.• Gatekeeper for the change management decisions • Planning the launch of new online services • Supporting the team in the management and execution of marketing activities• Support and plan the launch of PINsentry

Worked part time for the electronics retailer at the early stages of eCommerce growth. • Develop online customer propositions based on the market research • Provide regular insight for site development in response to customer demands • Responsible for budgeting for outstation activities• Produce MI reports on data collected for the sales and service teams. • Keep track of the company’s sundry account• Devise strategies to reduce time lost in float.

Cert Digim, Digital Banking

Msc, Business Administration And Management

Master, Finance & Control