Marketing Communications Supervisor
CurrentWaseef (Subsidiary of BARWA REAL ESTATE) Marketing Supervisor Joined on board as Marketing Supervisor Key Deliverables Work closely with the Manager – Sales & Marketing to develop a comprehensive marketing annual plan and strategy, that will enhance Waseef’s image within Qatar and/or internationally. Analyse market trends, demand patterns and competitor information, and recommend changes to Waseef’s product and services portfolio, marketing and business development strategies etc. where required. Implement systems and procedures necessary to ensure smooth operation of the Marketing function. Conceptualize integrated marketing programs to communicate product and business information to customers and prospects that drive market interest and lead generation. Develop Waseef’s branding guidelines and ensure that these guidelines are strictly adhered to for all communications, both internal and external. Monitor the budget performance and the financial performance of the function to identify areas of shortfall and propose corrective action to ensure actual expenditure is controlled within the agreed budget. Oversee all social media activities relating to Waseef. Review content for press releases, by-line articles and keynote presentations as well as content for Waseef’s website. Work with external marketing agencies to create and launch marketing programs and special events, such as campaigns, including activities related to business and corporate social responsibility. Review and send out all internal communication related to staff announcements for company related milestones as well as personal milestones. Develop and maintain relevant vendor relationships to ensure efficient business operations of the Marketing function.