- Create detailed marketing plans that focus on building awareness, loyalty and engagement.- Assist in defining goals and KPI's for digital marketing programs- Understanding who is our customer and their needs at a category level - Manage day-to-day digital marketing programs, campaigns and processes including budgeting, forecasting, accruals and reporting.- Build online / digital assets through content marketing, social media strategies like Facebook, Linked in, Tweeter, Google+, and online advertising and email marketing.- Responsible for the day-to-day activities of the brand management, including Brand Development, Brand Execution, measurement and evaluation of the brand performance, development and execution of brand marketing & promotional programs that support long-term Marketing strategies. - Collaborate with Marketing Head on developing the annual brand development plan.- Coordinating brand development activities with Sales & Service teams and the Product companies.- Ensure our Website and other digital marketing activities are SEO compliant.- Develop and publish External communication like Flyers, Newsletter, Magazine etc.- Closely monitors and analyzes market share trends and competitor activity.- Marketing Campaign Development & Campaign analysis, specific to initiatives.- Performing regular communication audits to insure brand consistency and optimization.SEO/SEM, SMM - Online marketing professional experience handling brand development, web site traffic growth. Responsibilities sales, strategic planning, new client acquisition, sales and compensation plan development, go-to-market strategy, contract negotiation, partner relations and orchestration of post-sale professional services.A) Brand PromotionB) Online Revenue Generation C) Lead Generation Strategic PlanD)Search Engine Marketing SEME) Search Engine Optimization (SEO)F) Google AnalyticsJ) Landing Page & Conversion OptimizationH) Display Advertising
Listed skills include Seo, Web Analytics, Google Analytics, Ppc, and 25 others.