Mohammad Raza Email & Phone Number

Dubai, AE

United Arab Emirates

• Responsible for the account management for some of the biggest banks and brands in UAE. First point of contact on day-to-day management and helping clients in building their overall digital strategy. Working.
• Develop, maintain and execute digital campaigns to maximize enquiries, sales, retention and loyalty for the client brands. While doing so, I successfully identified upsell opportunities where applicable and sold the.
• Developing media strategies and overseeing the team with media planning, targeting strategy, execution, reporting and optimization on paid search, display, social and programmatic channels.
• Creating detailed media plans that includes keyword/audience research, competitor analysis, interest/demographics-based targeting, remarketing and custom/lookalike audience based on campaign performance and first party.
• Provide daily/weekly/monthly reports on all campaign performances. This includes impressions served, clicks, CTR, web sessions, leads, cost lead (CPL) & sales generated shared through automated reporting.
• Develop and execute SEO strategies in-line with latest search engine algorithm updates to increase client’s search visibility, rankings and acquire high quality traffic and leads towards their websites.

Karāchi, Sindh, Pakistan

- Developed and executed comprehensive media plans tailored to the unique objectives and market dynamics of each client, spanning diverse industries.- Led SEO initiatives, conducting comprehensive keyword research, optimizing on-page content, and implementing technical SEO enhancements that resulted in notable improvements in organic search rankings..