Mohammad Sabbouh Email & Phone Number

Dubai, United Arab Emirates

Budget and P&L owner of UAE, Saudi Arabia, Kuwait, Qatar and South Africa Hubs. • Commercial Leader for conventional and renewable energy solutions business across five countries and channel distribution across 28 destinations, serving 3200 customers, delivering 3 digits million USD.• Directed a diverse multi-tier team of 53 professionals, encompassing various hierarchical levels, to design and execute domestic and global strategies. Developed the energy solutions and product sales & aftermarket, dealer effectiveness, overall segment growth, new product introduction, and process improvement.• Revamped the sales and aftersales organization by enhancing organizational design, recalibrating human resource roles, optimizing job functions, and delineating clear reporting hierarchies.• Enhanced cross-functional collaboration by integrating sales strategies with other key business areas, ensuring that the sales team's efforts were in lockstep with the company's wider strategic agenda.• Designed a transformational plan to elevate sales with double-digit YoY topline and bottom line.• Leveraged advanced analytics to drive strategic decision-making within the sales domain, employing data-driven insights to optimize sales strategies and workforce deployment aligning with best practices in strategic sales management.• Remodeled the pricing structure across the channel and product mix, leading to a topline double-digit YoY growth and bottom-line optimization.• Established a global organization to expand international footprint, develop energy generation markets, design distributor models, assign large dealerships, and support channel distribution. • Conducted cross-functional business reviews to align commercial, financial, and operational objectives.• Spearheaded a digital transformation initiative of an ERP project, executing a comprehensive integration of CRM systems to enhance decision-making processes across cross-functional departments.

Dubai, United Arab Emirates

• Designed a strategic framework to grow revenues and profitability through developing B2B channels in the existing energy generation markets and expanding partnership networks in potential markets in the Middle East, Africa, and the Asia Pacific.• Designed a global marketing plan deploying strategic management tools like micro and macro environmental analysis, situation analysis, SWOT analysis, gap identification, STP, product perceptual map, and marketing mix strategies.• Built due-diligence onboarding kit to facilitate the job of the field team.• Designed channel architecture and distribution models to classify channels, measure performance & influence their behaviors.• Utilized data analysis and business intelligence to anticipate customer behavior and potential markets.• Developed a pricing strategy that allows profitability balancing and optimization to maximize profit and protect dealers.• Established channel selection criteria and performance measurement tools to measure, track and control the performance of the channel in order to meet annual objectives.

• Established Sharjah branch, supervised customer-friendly environment, that serves a brick-and-mortar interface with regional electric power customers.• Led the branch by deploying servant leadership attributes that nurtured integrity, excellence, teamwork, ownership, and commitment. Established a customer-centric culture fostered by enthusiasm, responsibility, & customer support.• Served as a commercial manager of the branch bringing out a 5-year revenue CAGR of 41.2% and 350% total growth in the electric power sector, with 42.55% CAGR in the aftermarket spare parts and operations.• Expanded into four major territories in Africa and the Middle East: Sudan, Yemen, KSA, and Ethiopia by fostering large dealerships and developing channel relationships. Sudan and Yemen became the most two significant revenue-contributing markets for Jubaili Bros' electric power business.• Developed KPIs and incentive recognition tools to positively influence the sales team’s performance.• Coached, monitored, and reviewed the work of a team of sales engineers and helped them meet their set targets. Reviewed daily and weekly reports and provided mentorship and support when necessary.• Initiated Customer Relation Management (CRM) and conducted coaching sessions for 28 sales employees from 4 different branches. Introduced & integrated the Sales Funnel Management concept an opportunity management tool.• Introduced 13 initiatives and put them into practice. Examples: CRM, Hoshin Kanri, and X-matrix.

United Arab Emirates

• Exceeded annual target by 22% by selling to businesses and consumers in the domestic market.• Achieved Y2Y sales growth of 83.5% and Y2Y customer growth of 67%.• Negotiated and secured 87 deals (237 generator sets) ranging from individual requirements up to large-scale projects like Oil & Gas, Industrial, and Landscape projects.• Acted as a sales consultant for customers by introducing the basics of electrical engineering related to power generation for various product applications.• Studied tender documents by analyzing technical specifications & proposing required complying solutions.

Dubai

• Researched the market of scientific equipment and designed the sales plans, and put them into action.• Established partnerships with 12 local and international suppliers and came up with the company portfolio.• Identified, qualified, and managed sales opportunities and maintained company sales strategies.• Worked closely with the sales and technical team and exceeded the annual sales target by 24% in 2014.

Lebanon

• Provided consultancy to 187 projects, increased the annual revenues by 12% and the new customers by 30%.• Achieved top team record in terms of Revenue second year by converting competitor customers into CAT sales.• Awarded a prestigious project of 6.5 MW, 8 x C32 power sets rated 1000kVA prime each to a Volvo ex-customer Holy Spirit University of Kaslik (USEK).• Initiated a quantitative planning and reporting tool to organize and measure sales performance. Deployed the "Sales Funnel Management" to help improve lead management and create proper metrics that enhance sales efficiency and performance.

Beirut, Lebanon

Established a sales department and achieved company’s financial target

Master Of Business Administration - Mba

Bachelor Of Engineering, Electrical Engineering

Bachelor of Electrical Engineering