As a Business Unit Manager at Sariya Company Ltd., I lead the distribution of Ruijie networks, infinique, 2CRSI, Legrand and Sophos products in the region, with a focus on delivering value-added solutions and services to our customers and partners. I have more than 20 years of sales experience in the telecommunication and IT sectors, and I hold a master's degree in marketing and a MCSE certification from Microsoft.My core competencies include bid management, technical understanding, customer relationship management, and business development. I have a proven track record of identifying new business opportunities, developing managerial level relationships, and closing business to business deals. I also have a strong ability to work with customers and vendors from different cultural backgrounds, and to collaborate with teams across the organization. My mission is to drive distribution growth and innovation with Sariya and our strategic partners.